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Microstock Photography Forum - General => General Stock Discussion => Topic started by: jjneff on February 14, 2018, 09:16

Title: Adobe Knows How to Advertise
Post by: jjneff on February 14, 2018, 09:16
You know I have often wondered why I don't see stock companies like ShutterStock advertise on TV. Well I am happy to say I love to
see Adobe Stock being advertised on major Networks!!!
Title: Re: Adobe Knows How to Advertise
Post by: jamesbenet on February 15, 2018, 21:23
They have the resources to do it. Adobe has net earnings yearly "1.7Billion in 2017" of nearly half the entire value of Getty Images.  Which means they are able to really make some huge advertising moves.    Stock for them is really a drop in the bucket compared to their CC business.
Title: Re: Adobe Knows How to Advertise
Post by: StockbyNumbers on February 15, 2018, 21:26
It seems like they see an extremely lucrative future in it and that they are going to expand the market. I feel like you can’t spend 5 minutes in a CC app right now without running into some menu item or app opening page leading you to purchase stock assets.