PantherMedia in the Evening News on TV

Team PantherMedia

« on: July 14, 2009, 12:02 »

#link

Hi,

a few days ago the TV station SAT1, one of the major german TV networks, showed a two minutes report in its 8 PM Evening News about photographers which make money with their (holiday) photos (in this case) through microstock agencies.

For the SAT1 report the PantherMedia photographer Michael Rucker (Portfolio) from Adelschlag and PantherMedia were selected to represent the microstock world.

You can watch the full clip (in german language) here on our blog.

Thanks!
Wink

Andy


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zymmetricaldotcom

« Reply #1 on: July 14, 2009, 12:49 »

#link

Nice one PM.

I am going to try a translation because I need the practice:

Anchor - "Millions of Germans go on vacation this summer, and make millions of photos, the most of which end up in a shoebox in the closet, or in private online albums. Now this vacation money can be put to better use, as more and more image agencies are sourcing their photos from the so-called hobby photographers."

Narrator - "A nice scene, a good camera, and an internet connection - you don't need much more with these types of images, to make money as a hobby photographer. Michael Rucker used to shoot photography as only a free-time hobby, however for a while now sells his private photos with an online photo agency."

Michael Rucker - "It's fun, I can sell, and it's good when you can finance your hobby".

Narrator - "The buyers of the photos: small advertising agencies and publishers that find professional photographers too expensive. But even those amateur photographers who upload 500 photos a month may find it takes a while to get rich. Agencies like Panthermedia, Shutterstock, or Polylook, pay between 25 cents to 2 euros per sold photo, which makes for Michael Rucker at the month's end around 80 Euros. Therefore it becomes clear that it is not such a simple thing."

Robert Walters - "When an image has a person in it, we require a signed model release. As well, such documents are required for protected places and objects."

Narrator - "For example, selling a picture of the Eiffel tower in the day makes no problem, but at night it is not allowed as the lightshow is legally protected. For Michael Rucker, no problem, his specialties are landscapes and animals."


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willie

« Reply #2 on: July 14, 2009, 15:11 »

#link

Cheers Keith for the translation.

Is this all that was televised? If so, it seems a bit fragmented. It really doesn't do much to promote micro stock or anything. The script could have been more useful , as it lacks direction or purpose. Sort of hodge podge.


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willie

« Reply #3 on: July 14, 2009, 15:14 »

#link

What I mean is the narrator asks a question, and was not answered. Instead the editor inserted some thing about IP, which sort of left the viewers hanging to the unanswered question, "it becomes clear that it is not such a simple thing."

Bad editing, I suppose.


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zymmetricaldotcom

« Reply #4 on: July 14, 2009, 15:52 »

#link

Well don't depend too much on my translation job, but it is sad the piece is so short. That's the news for you, wrapping a big topic into a soundbite. Now if only Panther could come up with a TV cooking-show format for photography, Germans would watch it 5 nights a week. Wink


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willie

« Reply #5 on: July 14, 2009, 17:45 »

#link

Quote from: zymmetrical on July 14, 2009, 15:52

By the context of your translation, I am pretty sure you did well. Or else you would have told us they were talking about the price of vegetables in the supermarket, lol.
Seriously, is the German TV that boring? Not surprising, after all I don't watch TV at home either.
Does panther have such clout that they can come up with a TV cooking show format for photography?
If so, then I should pay more attention to what Panther has to offer to contributors Wink

Keith, I want to say how good it is to see you get involved in this forum, even taking part where other sites are concerned. This is very pro-active of you. Kudos !


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zymmetricaldotcom

« Reply #6 on: July 14, 2009, 18:27 »

#link

Well I come from a Canadian TV background, which featured such highlights as Alanis Morrisette being sprayed with green slime and "The Nature of Things". German TV has all the variety one would expect from a country of 82 million people, and then some - the cooking shows are by no means boring, Europeans just really are not messing around when it comes to food. If you can't cook up something good and have fun doing it, you should stay in bed.

If I personally could cook more than spaghetti or "curry", i'd probably be more interested, for now it's about as exciting for me as watching sports on TV - "good for them".

I find the German's always like to know how things get done in detail - many reality shows and how this is done-shows. Same attention to detail that bring's us the lovely Beamers, Audis and Mercedes. It is kind of strange to see this station N24 do such a short news piece (guess it's the SAT1 thing), because normally they run a lot of in-depth "reportage" on various topics - very popular shows in Germany, even if the topic is very simple like "a day in the life of a car auctioneer". You can bet if there was some in-depth video production in the native tongue, it would really help get these "holiday shooters" interested and started at a functional level - showing someone photographing a flower is probably not most stock agent's perfect idea of getting started with a marketable stock portfolio.

p.s. Panther is not just another site but a partner to us, and great folks too.


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Team PantherMedia

« Reply #7 on: July 15, 2009, 02:37 »

#link

HI,

@Perseus:
It was a general report from a major mass media TV station during the holiday season.

It was not intended to be a 10 hours-special-interest-group-report for the experts only, from Microstock-TV.com.
Grin

@Keith:
Thx for the translation.

Quote

the piece is so short

With respect that this clip was nearly two minutes long, and broadcasted during the main Evening News program (15 minutes at all), it was super-super-long.
Wink

Andy G


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Freezingpictures

« Reply #8 on: July 15, 2009, 04:12 »

#link

So did you get a surge of new hobby photographers who want to sell their holiday snapshots on PM?

Interestingly that they named Polylooks with Panthermedia and Shutterstock at the same time. It would have probably been better to get them focusing on buying images from PM instead of selling images on PM. But anyway congratualtions for the two minutes free advertisment on Sat1. That is of course great for PM


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