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Author Topic: Been approached by an agency, need your help  (Read 2530 times)

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« on: July 12, 2017, 02:22 »

So two years ago I was approached by a US agency requesting to use one of my photos. The terms of the agreement were a little loose (it was my first time selling a photo directly) and we ended up agreeing on a two years contract for 1500$.

Now the two years are up and they just contacted me asking to renew for another 1-2 years offering 800$ for a single year and 1500$ for two years.

Again there's no proper contract so far but these are the rights they are requesting:
Licensed for $1500 for 2 years print, retail, collateral, social, website, banners, trade show, field marketing

Is this sensible? Can / should I ask for more? Let me clarify that on a regular month I make 20-50$ on microstock sites

« Last Edit: July 12, 2017, 02:27 by gnesher »

« Reply #1 on: July 12, 2017, 03:13 »
I have sold same kind of deal by directly too. About the price, I think that you only can say is it a proper price or not. When I thinking the price I have to consider:

- exclusive use or not
- what image cost to me (model payments etc.)
- how difficult is copy identical image via new shoot
- how big company is customer (for small business prices are lower)
- do I need that money :)
- etc.


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« Reply #2 on: July 12, 2017, 03:25 »
Doesn't sound too bad. The fact you've accepted the same amount before slighty minimises your room for negotiation, but not too much... so I guess it boils down to, what the odds would be of them being able to source a new image and/or the time and money to alter existing assets they are using. If you charge them $3000 for the image and it will cost them $6000 to source a new image and update everything... then I guess everyone's a winner. Kind of. Although it might backfire and you get $0.

An annual increase isn't out of the norm though, so if it was me I'd probably just explain that my rates have increased in the last couple of years at 10% a year, so the price for two years would now be $1815.   


« Reply #3 on: July 12, 2017, 03:53 »
Last time we sold ONE image for exclusive rights for 12 months use we got 3000$. And that didnt allow for anything but for one specific clients use! So no more re-sale. One purchase one use.

Some has prop got even more! It depends on the material, but unless its a "HIT-image" its prop a good deal for you.

« Reply #4 on: July 12, 2017, 03:58 »
I think most people here will agree that most images will never make even close to $3,000 in their lifetime, so yeah, I would be happy and take it.

« Reply #5 on: July 12, 2017, 05:34 »
I would stick with the $1500 for 2 years, then hopefully they will keep wanting another 2 years.  Asking for more is a risk and it already seems like a good deal to me.


« Reply #6 on: July 12, 2017, 05:40 »
What kind of agency?

« Reply #7 on: July 12, 2017, 06:51 »
If you took the deal before I would go for it again. You can't really up the price now.

« Reply #8 on: July 12, 2017, 06:55 »

« Reply #9 on: July 12, 2017, 07:28 »
I think most people here will agree that most images will never make even close to $3,000 in their lifetime, so yeah, I would be happy and take it.
Yep I agree but I think there are plenty of people who would tell you $3,000 for THEIR images is peanuts!

« Reply #10 on: July 12, 2017, 10:14 »
So, in a nutshell they are offering for one image more than what your entire portfolio generates per year. And you have no other channels to sell your images. That way exceeds the Pareto principle, so I would say their offer is extremely generous.


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« Reply #11 on: July 12, 2017, 10:21 »
Go with it! Same price again! Congrats!

« Reply #12 on: July 12, 2017, 10:32 »
i'd bite their hand off for 1500 dollar renewal. they could easily have offered a much lower payment on the bases of a renewal discount.


« Reply #13 on: July 12, 2017, 10:51 »



« Reply #14 on: July 12, 2017, 12:18 »
It's not unreasonable to ask for a small inflation adjustment, of say, 2%. Although a couple of extra bucks are hardly worth the negotiation. So I'd say, take the deal and hope for another renewal in 2 years time :)

« Reply #15 on: July 12, 2017, 15:11 »
Don't be greedy. Remember the dog with the bone story. You have a Good thing going there. Congrats!

« Reply #16 on: July 13, 2017, 01:59 »
I've asked for around 8% increase to accommodate for inflation exchange rate changes, didn't sound like it's an issue for them. Should have an answer in a few weeks - keep your fingers crossed :)


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