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Agency Based Discussion => Alamy.com => Topic started by: Mikeme on August 07, 2015, 11:29

Title: Sudden jump in CTR?!
Post by: Mikeme on August 07, 2015, 11:29

I honestly dont know what the heck it means but my CTR on alamy just jumped to 2.04 from from a measly 0.33. Its kinda wierd because my views/zooms are just about normal and sales pretty much non existent since 2013.

Title: Re: Sudden jump in CTR?!
Post by: JoeClemson on August 07, 2015, 12:14

The 2.04 CTR figure will be just for August. it is not unusual to get a single month's figure jumping around if you have a little flurry of zooms while views remain fairly constant. in most cases you will see the monthly CTR decrease and go back to something around your usual average as you get more views each day and  the zooms average themselves out

Of course it is also possible that something has changed in the search results pattern which benefits you in particular for some reason. This has happened to me once or twice and my CTR has improved significantly for a few weeks,  but it rarely last for more than  a week or two and things even themselves out again.

Title: Re: Sudden jump in CTR?!
Post by: ShadySue on August 07, 2015, 13:01

I got a big jump last June and July, and again this year.  Don't know what it means.

Title: Re: Sudden jump in CTR?!
Post by: noodle on August 07, 2015, 13:43

Had a big jump last month - just attribute it to higher than usual zooms

I usually like to check what was zoomed - last month one of the zooms done was for a search that was conducted via the Alamy image code. I thought that would result in a definite sale, but no sales showed up. This morning the sale showed up for that image.

Zooms are good in the fact that someone took a second look at your images, but only sales really matter, and for me they are few and far between.

Title: Re: Sudden jump in CTR?!
Post by: StanRohrer on August 07, 2015, 20:23

Check the dates related to the chart. I think they are for the current month by default. So a coule of zooms on the first day of the month look really good. By the end of the month the chart settles out due to more days in the calculation.

Title: Re: Sudden jump in CTR?!
Post by: Mikeme on August 08, 2015, 00:47

Quote from: StanRohrer on August 07, 2015, 20:23

Check the dates related to the chart. I think they are for the current month by default. So a coule of zooms on the first day of the month look really good. By the end of the month the chart settles out due to more days in the calculation.

The dates are for the current month and I had a couple of zooms so I guess that explains it. Thx ;)

Title: Re: Sudden jump in CTR?!
Post by: wordplanet on August 08, 2015, 13:43

I think the chart shows your average zooms for the past 30 days.