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Agency Based Discussion => DepositPhotos => Topic started by: hatman12 on March 28, 2019, 16:40

Title: Crello - competitor to Canva
Post by: hatman12 on March 28, 2019, 16:40

Whilst browsing the Deposit Photos web site today I came across an advertisement for Crello - proudly advertised as a new service by Deposit enabling online design etc.  I haven't looked in detail but the overall concept appears to be almost a direct copy of Canva.  Clearly Deposit has seen the tremendous success of Canva and decided to enter that market as a competitor (and Canva's recent private equity valuation of AUS$ 1 billion must have made deposit very attracted to the Canva style of market).

I'm surprised we don't appear to have seen any announcements from Deposit.  Also, they mention that designers have access to over 60 million files from the Deposit portfolio for use in Crello.  There's no mention anywhere about how we will be paid for Crello sales, nor what the rates are.

I wish Deposit success with Crello, but I'd like to be reassured that images used in the Crello service are going to pay royalties to us, and I'd like to see confirmation of rates and amounts.

Title: Re: Crello - competitor to Canva
Post by: Jo Ann Snover on March 28, 2019, 21:00

A google search turned up a video advertising Crello from June 2017, so the service has been around a while

https://www.youtube.com/watch?v=w0be1NVAE9M (https://www.youtube.com/watch?v=w0be1NVAE9M)

Here's a "review" site that covers Crello and Canvas - also 2017

https://www.bittbox.com/reviews/free-online-graphic-design-editors (https://www.bittbox.com/reviews/free-online-graphic-design-editors)

And another comparison from October 2017

https://www.makeuseof.com/tag/crello-graphic-design-tool/ (https://www.makeuseof.com/tag/crello-graphic-design-tool/)

So whatever contributors are getting paid, it should have been showing up for nearly 2 years (I don't supply Deposit Photos so know nothing about the contributor interface).

It appears they are offering some new paid plans effective April 2 - here's some information that includes "free" premium photos with some plans - they're 99 cents otherwise. It'd be good to know contributors were getting paid for the freebies...

https://support.crello.com/hc/en-us/articles/360020026033-Crello-PRO-VS-Advanced-plan (https://support.crello.com/hc/en-us/articles/360020026033-Crello-PRO-VS-Advanced-plan)

Title: Re: Crello - competitor to Canva
Post by: cobalt on March 29, 2019, 01:10

Very interesting. Thank you for letting us know.

I haben‘t paid much attention to them, but they sell and are still around.