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Author Topic: Could Fotolia win some us over with some simple changes?  (Read 3540 times)

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Justanotherphotographer

« on: July 23, 2014, 04:21 »
0
What if Fotolia introduced upselling from DPC? buyers could be presented with higher priced opted out alternatives on Fotolia along side the DPC search results.

If Fotolia wants to keep it simple for the buyer these opted out files could be presented as "premium content" under the DPC brand but sold at standard pay per download FL prices, with standard royalties to us. To keep it even simpler they could universally be sold at the higher tier prices and royalties, so we all get a bonus to offset the lower standard DPC prices. This would mean buyers are presented with a single price point for premium content.

This could sway some of us to opt in some content on a per image basis, as long as we could see a good level of this higher priced "premium" work also sold through the brand. It should be clear to FL by now that the current model is unsustainable for contributors.

What do you think?



« Reply #1 on: July 23, 2014, 08:53 »
+1
These changes sound good but they will never happen.  The motto of DPC is something like All Images $1 Forever.  If they go back on that marketing promise they will upset buyers.  And probably won't win back many contributors that opted out because nobody trust Fot. anymore.

In other Fot. thread people opted in and out are getting more sales, so Fot. is not hurting and there is no reason they will change anything.  Sorry.  I wish it was different.   

« Reply #2 on: July 23, 2014, 10:06 »
+2
...It should be clear to FL by now that the current model is unsustainable for contributors.

Should it? 75% of contributors remained opted-in to DPC. That message could be construed as "3 out of 4 contributors like DPC".

I don't believe that Fotolia is as motivated to make changes as you might hope.

I agree with PixelBytes, there is no reason for them to change anything.

« Reply #3 on: July 23, 2014, 10:25 »
+11
If you look at Fotolia's track record as an agency - not just their behavior over DPC - a number of people left them or were booted over the years as a result of their underhanded and anti-contributor actions. You can read about most of those past situations in threads on MSG if it interests anyone.

For those who already left them over the DPC deal (and remember, there was no opt out at the beginning; Fotolia only offered that after a number of contributors pulled their portfolios as the only way to remove files from the DPC) I can't imagine anything Fotolia says or does would entice them back.

For those who decided to stay opted in to DPC, why change? They've already demonstrated that they'll just take what Fotolia dishes out and hope for the best - there's no reason to sweeten the pot for them as they're already on board.

There was lots of talk that Fotolia had conversations with major contributors to persuade them to stay opted in. And for those who were making good money there, the income is a powerful persuasive tool.



« Reply #4 on: July 23, 2014, 18:31 »
+3
If you look at Fotolia's track record as an agency - not just their behavior over DPC - a number of people left them or were booted over the years as a result of their underhanded and anti-contributor actions. You can read about most of those past situations in threads on MSG if it interests anyone.

For those who already left them over the DPC deal (and remember, there was no opt out at the beginning; Fotolia only offered that after a number of contributors pulled their portfolios as the only way to remove files from the DPC) I can't imagine anything Fotolia says or does would entice them back.

For those who decided to stay opted in to DPC, why change? They've already demonstrated that they'll just take what Fotolia dishes out and hope for the best - there's no reason to sweeten the pot for them as they're already on board.

There was lots of talk that Fotolia had conversations with major contributors to persuade them to stay opted in. And for those who were making good money there, the income is a powerful persuasive tool.

It would be interesting to hear from someone who had this conversation with them. Bottom line is that you are spot on about FOTOLIA's ongoing, sneaky maneuvers that target contributors' royalties. They have been doing this for years, in a number of ways, and DPC is simply added to that long list of unethical behaviors.


 

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