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Author Topic: Someone please explain "Images are getting to expensive".  (Read 2699 times)

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« on: June 30, 2014, 15:39 »
Several times inside agency forums I see customers complain that images are getting to expensive.  Can someone explain this,  do the customers realize who are in the forums and how much they get??  What task are they accomplishing that they're budgets are stretched ??  If they are using that many images there business must be good right. 

There are times I feel as though half the forum is biting their tongues,  kicking the dog and everything else to keep from cussing these people out.  Some of this stuff is used in big places.

Maybe I need a lesson in who buys images,  how much they cost the customer and what types of customers there are.  Sometimes I wonder if some guy with a BMW M6 in his driveway is complaining of image cost.


« Reply #1 on: June 30, 2014, 16:08 »

Images don't cost too much and these design/ad agencies know it. If anyone is complaining about the cost of a $10 microstock image they're someone who just doesn't know what they're talking about.

I've worked for various design and ad agencies over the years, and all of them are fully aware of what a bargain microstock is. They're not the ones complaining. Many of the folks at those agencies remember not all that long ago you could easily spend $300 for an RF image before microstock was a viable option (or before it even existed). Not to mention the many thousands of dollars they were accustomed to spending on RM.

My guess is that someone complaining about prices would either be someone buying only at iStock (in which case they have a somewhat valid complaint as prices have gone up over the years) or someone who just really has no clue about stock images and what this whole thing is all about, what it was like 10+ years ago, etc.


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