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A better “best month ever”

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bjorn:
Hi,

Just an idea regarding the 'monthly sales/earnings'
I see a lot of 'best month ever' and in terms of earnings, august was my best month too.
But isn't that so because we keep adding photo's? And hopefully get better and add better photo's.
So how fair is it to compare eg. a july where you have 150 photo's online with an august with 175 photo's (or whatever).

So how can we make this more objective?
One way of doing it is by dividing the sales by the total number of photos you have online. (and to get a more workable number multiply it by 100, to get your earnings per photo in cents).

eg. lets say you have 150 pictures on 4 sites so a total of 600 images online.
And you earned that month $75, it simply comes down to ($75/600 * 100) = 12.5
We could call it the Portfolio Sales Index or Monthly Sales Index
It also says something about your portfolio itself since the better you pictures the more sales and the higher the number. Eg Someone with 100 pictures that bring $50/month has a much higher index then someone with 400 pictures and $50.

Obviously what is interesting is your personal change in that number over the months.
If i calculate that index for my own portfolio over the past few months, it comes to:

May      11.49
June     10.08
July        9.65
August 10.64
Interesting to see May was better then August (although i earned less). (perhaps i made worse pictures after ;) )
My portfolio isn't great, i have photo's in there that never sold, and obviously if you delete those the number goes up. So be careful with that, perhaps (if you want to) delete only a few a month not to influence your index too much.

If anybody has a better idea, lets hear!

MicrostockExp:
Hello,

I use as well the same  way of calculating  and I do it globally like you do and for each microstock as well. I got 4.85 % for my global portofolio in August but more than 50 % for SS alone. You can check the other numbers on my blog
Cheers
Laurent

hatman12:
Most people here already calculate that number and refer to it as $/image.  However the way I have seen it calculated is slightly different to yours.

My own calculation is to take the average of the total images at each agency and divide that into money earned.  The reason for this is that as each agency has the same images, the division provides the actual income per month per unique image available for sale.

sharply_done:
Looks to me like you're calculating a $/file number (or cents/file by multiplying by 100). I've tracked this statistic since I began shooting stock in January, and have found that SS - due to it's vastly different business model - throws the usefulness of a global number (i.e. one that includes all sites) out the door.

That being said, I find it worthwhile to track $/file on a site-by-site basis. Sure, it's nearly meaningless for SS, but very informative everywhere else. Just so you can see what I mean, take a look at these graphs: (gray=daily values, red=7 day moving average, blue=best curve fit)


I could blab on and on about how I use this data, but think that I'll just wind this up by saying that, in my opinion, conjuring up a global/universal number for $/file, although interesting, has no real use in tracking portfolio performance. The only reason for tracking performance is to (attempt to) optimize it, and that's something that can only be done on a site-by-site basis.

MicrostockExp:
Sharply done, very interesting graphs, especially SS. We can see clearly  the trend of their  subscription model. Most people made the most money in the first  month of SS then ?
Cheers

Laurent

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