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Author Topic: A cheapskate buyer's perspective  (Read 10254 times)

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« on: November 17, 2009, 14:48 »
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I enrolled on this forum thinking I might get into micro/macro stock, but decided it's not for me, I'm going to go the hard route of trying to do it all myself. But that's beside the point. I noticed there has been some discussion over some sites offering free photos.
I'm also setting up a business in another field and need some photos. Yes, I've gleaned all I can from the free photos (money is tight - if people offer them for free, I'll have them), and I will buy the few that I can't find there. I'm not going to say what business as I intend selling photos in the same area (those of you with private eye capabilities could probably find out  ;D ), but a few points I've noticed.

a) free photos won't boost your sales to cheapskates like me. If I'm looking for something I'll do a general search for what I want regardless of the author. This probably applies to others in many areas, therefore:

b) keywords. Some that I've come across have been appalling in their lack of, or incorrect, keywords. Know your subject, find all the keywords relating to it, and you'll appeal to a much broader market. I've waded through 54 pages of "blue" to find one image that could have been found on the first page with correct keywording, sad person that I am. As an example, a yellow insect has a latin name, and someone who really wants to buy it will be searching for the latin name, not "a yellow insect".

Apologies to everyone to whom this is obvious, but having just searched umpteen pages of stock sites, with some absolutely ridiculous keyword references, or in some cases, none at all, I sometimes despair of ever finding the right photos, and I'm sure others must too.

I also blame the stock sites themselves - they're narrowly focussed on what they think sells best, but perhaps there's a niche for a stock site which will supply accurately named stock, not aimed at the same market.

I expect I'm in for some flack now so I'll take cover ;) but I hope this insight may be of use to someone.

Edit: I just thought I'd add, any photos of mine you come across may be cr*p, but they're keyworded to the best of my ability.
« Last Edit: November 17, 2009, 14:53 by gill »


« Reply #1 on: November 17, 2009, 14:53 »
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well it is nice to hear thoughts from a buyers perspective.  I think there is all too little of that here.

So you are planning on selling and marketing your images on your own?  that sounds like a bit of a work load!

« Reply #2 on: November 17, 2009, 14:59 »
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well it is nice to hear thoughts from a buyers perspective.  I think there is all too little of that here.

So you are planning on selling and marketing your images on your own?  that sounds like a bit of a work load!
Maybe, but I know my market and what they expect. I don't expect to be a millionaire overnight - if ever, but I'll work on it  :)

alias

« Reply #3 on: November 17, 2009, 15:35 »
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a) free photos won't boost your sales to cheapskates like me.

Cross marketing works. Just because you do not ultimately buy something that does not mean that someone else will not.

Someone might be looking for a free image. They might also see and therefore know about a better collection of pictures. Another day, week, month in their job someone needs an image and are prepared to pay. Presto.

Free pictures is about growing a market. It's about big numbers.

« Reply #4 on: November 17, 2009, 15:46 »
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I guess that boils down to the market you're aiming at. I see two different markets   - having been on the pre-press side, with a wider (anything goes) market view, you're right, but in a limited (specialised) market you're wrong.
At the end of the day your image has to be the right image for the job, sometimes diversity works, sometimes it doesn't, in any case, correct keywording will double an image's capabilities.

WarrenPrice

« Reply #5 on: November 17, 2009, 16:59 »
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I guess that boils down to the market you're aiming at. I see two different markets   - having been on the pre-press side, with a wider (anything goes) market view, you're right, but in a limited (specialised) market you're wrong.
At the end of the day your image has to be the right image for the job, sometimes diversity works, sometimes it doesn't, in any case, correct keywording will double an image's capabilities.

There is a lot of talk about keywording (rightfully so, I'm sure) and I was wondering if you are suggesting that there are not enough keywords or too few?  Or, is it more about accuracy of key words?

lisafx

« Reply #6 on: November 17, 2009, 17:46 »
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I completely agree that keywording is a major issue.  Not only too much spam, but too few relevant keywords from people that go to far in the other direction.

OTOH (forgive the criticism here) by harvesting mostly the free images and hardly every buying, you are not really supporting the sites or the people who provide the content.  

Improved search infrastructure costs the sites money, which your freebies do not provide.  And taking the time to do research for accurate and comprehensive keywording is only worthwhile if there is sufficient return on investment.  Which (again) freebies don't support.

« Reply #7 on: November 17, 2009, 22:20 »
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I'm not sure why anyone would bother keywording a free image in the first place? 

ShadySue

  • There is a crack in everything
« Reply #8 on: November 18, 2009, 03:18 »
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I enrolled on this forum thinking I might get into micro/macro stock, but decided it's not for me, I'm going to go the hard a yellow insect has a latin name, and someone who really wants to buy it will be searching for the latin name, not "a yellow insect".
You're right of course, but one thing I've learned is that obscure yellow insects (or other less well known wildlife), no matter how well keyworded won't sell enough on micro to make uploading them worthwhile (unless you were shooting them anyway). So the best thing to do with these is send them to Macro. I hate saying that, as I edit a wildlife newsletter for a local group which can't even run to micro prices (obviously not able to run to a bulk discount for lower prices, it's a Catch 22 - the biggest companies get the lowest prices), but there you have it.
BTW, I just searched on 'insect' on iStock, photos only, by downloads. The top selling insect photos are generic 'butterflies', 'bees' and 'ants', which proves my point.

« Reply #9 on: November 18, 2009, 03:41 »
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I do get your point ShadySue, but if they were also labelled correctly, they'd probably have the additional sales that the named butterflies got instead, and perhaps if there were more images correctly keyworded, more people would start looking there for them?

Regarding correct keywording, I meant the accuracy of describing what something is. For example, I just did a search on BigStock for 'blue butterfly' to show what I mean. On the first page there are a couple of shots of a 'Painted Lady' butterfly, but it's unnamed. It's not blue but has blue sky. If I was looking for a painted lady butterfly in particular, I wouldn't find it as I wouldn't be searching 'blue'.

Even worse, on the first page of 'blue butterfly', there's a black and white tiger moth on a grey wall with the keywords "black, blue, butterflies, butterfly, close, grass, green, insect, peacock, red" - only three correct but not very useful words - black, close and insect. I realise that's an extreme example!

Not only does it make really hard to find what you want, it pushes more suitable images further down the pack. Not to mention wrongly-named butterflies. With 23,062 butterflies, a butterfly needs all the help it can get.

So - the first blue butterfly wins (even though it's not on a yellow dandelion as the keywords say)

Can you feel a buyer's frustration here?

Some of the problem is down to contributors without native English, but it doesn't take too much research (preferably not on stock sites) to find out what it is that's been photographed.

@Pixart, the keywording applies more to RF/RM images. I imagine some of the freebies were RF at one time, and therefore have keywords.

Incidentally, I just did the same search on the big 6 - the results: fotolia and 123 were pretty bad and stockxpert was appalling. SS and dreamstime are the places to go for blue butterflies. :)

I accept the criticism about freebies, but I'm a once-in-a-lifetime buyer, with no money - not the market you're aiming at, hopefully, but blame the sites for offering them as well. I'd love to be able to buy more, better, images, but I can't.

alias

« Reply #10 on: November 18, 2009, 04:11 »
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RF stock is mostly about generic human social and economic concepts. Non human animals in RF stock are mostly used to illustrate human concepts.

So a waspish looking wasp photographed looking waspish may speak of nasty waspishness or even danger.

A community of ants or bees on mass might be taken to stand for community, cooperation and working together.

Butterflies are difficult to conceptually keyword but might very well be searched for by someone looking for some generic symbol of freedom or nature.

9x out of 10 "pretty blue butterfly" is probably more useful to most buyers than the latin or exact name. Exactness is for the editorial collections.

JerryL5

  • Blessed by God's wonderful love.
« Reply #11 on: November 18, 2009, 09:18 »
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Gill, good luck with your project, but I suspect a big problem
with being unknown is that if potential customers can't find you,
or don't know you exist, you aren't going anywhere, even with
good keywords.







-God bless

WarrenPrice

« Reply #12 on: November 18, 2009, 10:30 »
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Thanks Gill,
Sometimes we are too anxious to attack criticism and too slow to accept advice.  I appreciate ANY input from the buyers and hope our attitude doesn't scare away the few (even the poverty-stricken  :P ) who venture into our Den. 

lisafx

« Reply #13 on: November 18, 2009, 10:49 »
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I accept the criticism about freebies, but I'm a once-in-a-lifetime buyer, with no money - not the market you're aiming at, hopefully, but blame the sites for offering them as well. I'd love to be able to buy more, better, images, but I can't.


Nothing wrong with accepting freebies at all.  That's why they are there.  Just trying to point out that you can't be too critical of contributors if you aren't willing to compensate them to do a better job.

The old saying "Don't look a gift horse (or butterfly) in the mouth" seems to apply here. :)

ShadySue

  • There is a crack in everything
« Reply #14 on: November 18, 2009, 12:10 »
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@ gill - I do agree with you, and have correctly keyworded virtually all of my species (I can think of one eagle photo off hand which was even at the time under identity disputation!) and put in the scientific names. I can assure you that on iStock, these are seldom used. I wiki like crazy, for al the good it seems to do.
As it happens, I have a blue butterfly, correctly keyworded with its English vernacular name and its scientific name. I have two versions of the photo, one 'in situ', one isolated. On each of them, the top keywords are blue and butterfly, and the correct names are very low down (iStock sorts keywords in order of popularity as part of its Best Match algorhythm. Of course, this isn't helped (for new buyers) by the fact that if you want a Blue Salamis Butterfly, you'd have to know to type "Blue Salamis" in quotation marks, similarly if you use the scientific name, you'd have to somehow 'know' to put "Salamis temora" in quotes, as it isn't in the CV - as mine are the only two images of same, it's not a candidate for putting into the CV.
Well, if it's any consolation, today I sold a photo where the buyer presumably was looking for "Yellow-throated Longclaw" as that's still at the top of the keyword list. However it's the first time it's been downloaded in almost two years, and it's sister image not at all, which is why I now send that sort of thing to Macro.
However, there is at least one site where you can get absolutely top notch nature images, correctly keyworded, from top international nature photographers free at a small size (fine for powerpoints) provided it's for educational or charitable use, you credit the site, and you keep the watermark on. :-)


« Reply #15 on: November 18, 2009, 12:59 »
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Well, thanks for everyone's input. Just to clear the point, I was referring to the paid images being a problem for searchers. As for stock sites just being for human-related subjects, that's down to the sites themselves and what they want to be commercially viable, but there's no reason why they couldn't have a broader spectrum of buyers if they were to whittle away some of the commercially nonviable stock they have.

I'm not being critical for they sake of it, I hoped some people might find it useful, and perhaps I don't word things in the best way.

Let me put it this way - Dreamstime has 16,401 generic tulip photos, if you search for a specific variety, say tulip gavota, you get two results (both of which have had downloads), now for the amount of work adding the variety name, isn't it worth it for narrowing down the opposition and a possible extra sale, just on the off chance that someone may be looking for that variety, even if only one?

On the other hand, maybe it's better income-wise for nature photographers to stick with the macro sites. They're just out of reach for people like me (to buy). I did have a specific variety of honeysuckle rejected by one micro site as they've "got too many already" - they didn't have that variety, but that's up to them. I just think it's a bit short-sighted of them, not meaning my photo, but different varieties/species in general.

As ShadySue said
Quote
However it's the first time it's been downloaded in almost two years
Perhaps buyers from other areas are tightening their belts and looking to microstock.

« Reply #16 on: November 18, 2009, 17:46 »
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I had several butterfly images on istock, paper kites and painted ladies as well as several other varieties.  I painstakingly researched the names and keyworded them appropriately.  My images were tagged, though for inappropriate keywords because I had the words "painted" and "lady" in the keywords or "Paper" and "kite".  Since the image had neither lady or paint, nor paper nor kite istock removed them.  I have also had keywords removed for other things such as an emerald cut diamond had the word emerald removed because it was not an emerald but a diamond.  I had an image of a child waiting at a bus stop.  The word bus and stop were removed. 


« Reply #17 on: November 18, 2009, 17:56 »
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I had several butterfly images on istock, paper kites and painted ladies as well as several other varieties.  I painstakingly researched the names and keyworded them appropriately.  My images were tagged, though for inappropriate keywords because I had the words "painted" and "lady" in the keywords or "Paper" and "kite".  Since the image had neither lady or paint, nor paper nor kite istock removed them.  I have also had keywords removed for other things such as an emerald cut diamond had the word emerald removed because it was not an emerald but a diamond.  I had an image of a child waiting at a bus stop.  The word bus and stop were removed. 

You could have keyworded the child waiting at a bus stop with "Bus Stop" it's part of the CV.

ShadySue

  • There is a crack in everything
« Reply #18 on: November 18, 2009, 18:32 »
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I had several butterfly images on istock, paper kites and painted ladies as well as several other varieties.  I painstakingly researched the names and keyworded them appropriately.  My images were tagged, though for inappropriate keywords because I had the words "painted" and "lady" in the keywords or "Paper" and "kite".  Since the image had neither lady or paint, nor paper nor kite istock removed them.  I have also had keywords removed for other things such as an emerald cut diamond had the word emerald removed because it was not an emerald but a diamond.  I had an image of a child waiting at a bus stop.  The word bus and stop were removed. 
Painted and lady should not have been in your keywords for exactly the reason you give above. If you keyword 'painted lady', the CV maps it to Painted Lady Butterfly.
However, IMO, paper and kite, especially kite, should have been left in. I see that 'paper kite' is one of these phrases that someone has added as a 'legacy' term (odd name, I always think) which mean they're findable if someone actually types "paper kite" in quotation marks. I'd ask for kite at least to be replaced in your keywords and you could consider sitemailling ducksandwich to ask for 'paper kite' to be put in the CV.

WarrenPrice

« Reply #19 on: November 18, 2009, 18:58 »
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I had several butterfly images on istock, paper kites and painted ladies as well as several other varieties.  I painstakingly researched the names and keyworded them appropriately.  My images were tagged, though for inappropriate keywords because I had the words "painted" and "lady" in the keywords or "Paper" and "kite".  Since the image had neither lady or paint, nor paper nor kite istock removed them.  I have also had keywords removed for other things such as an emerald cut diamond had the word emerald removed because it was not an emerald but a diamond.  I had an image of a child waiting at a bus stop.  The word bus and stop were removed. 
Painted and lady should not have been in your keywords for exactly the reason you give above. If you keyword 'painted lady', the CV maps it to Painted Lady Butterfly.
However, IMO, paper and kite, especially kite, should have been left in. I see that 'paper kite' is one of these phrases that someone has added as a 'legacy' term (odd name, I always think) which mean they're findable if someone actually types "paper kite" in quotation marks. I'd ask for kite at least to be replaced in your keywords and you could consider sitemailling ducksandwich to ask for 'paper kite' to be put in the CV.

Originally, I thought the Dreamstime keywording philosophy ... separating phrases into single words ... was ridiculous but now think their approach makes a lot of sense.  I've never used the iStock CV approach but, from the above, it doesn't seem the "best" approach to keywording. 
I found something else that I like about Dreamstime.   ;D

ShadySue

  • There is a crack in everything
« Reply #20 on: November 18, 2009, 19:40 »
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I had several butterfly images on istock, paper kites and painted ladies as well as several other varieties.  I painstakingly researched the names and keyworded them appropriately.  My images were tagged, though for inappropriate keywords because I had the words "painted" and "lady" in the keywords or "Paper" and "kite".  Since the image had neither lady or paint, nor paper nor kite istock removed them.  I have also had keywords removed for other things such as an emerald cut diamond had the word emerald removed because it was not an emerald but a diamond.  I had an image of a child waiting at a bus stop.  The word bus and stop were removed. 
Painted and lady should not have been in your keywords for exactly the reason you give above. If you keyword 'painted lady', the CV maps it to Painted Lady Butterfly.
However, IMO, paper and kite, especially kite, should have been left in. I see that 'paper kite' is one of these phrases that someone has added as a 'legacy' term (odd name, I always think) which mean they're findable if someone actually types "paper kite" in quotation marks. I'd ask for kite at least to be replaced in your keywords and you could consider sitemailling ducksandwich to ask for 'paper kite' to be put in the CV.

Originally, I thought the Dreamstime keywording philosophy ... separating phrases into single words ... was ridiculous but now think their approach makes a lot of sense.  I've never used the iStock CV approach but, from the above, it doesn't seem the "best" approach to keywording. 
I found something else that I like about Dreamstime.   ;D
Actually, the CV, though sometimes frustrating, is probably what I think iStock does best. Does someone wanting a photo of a 'lady' (unfortunate example; I guess no-one searches on 'lady') want to see photos of butterflies? Does someone wanting a photo of a bus want to see photos of bus stops with no buses in the image? By comparison, Alamy's is pretty shocking. I don't know anything about Dreamstime, so won't comment.

« Reply #21 on: November 18, 2009, 20:23 »
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I had several butterfly images on istock, paper kites and painted ladies as well as several other varieties.  I painstakingly researched the names and keyworded them appropriately.  My images were tagged, though for inappropriate keywords because I had the words "painted" and "lady" in the keywords or "Paper" and "kite".  Since the image had neither lady or paint, nor paper nor kite istock removed them.  I have also had keywords removed for other things such as an emerald cut diamond had the word emerald removed because it was not an emerald but a diamond.  I had an image of a child waiting at a bus stop.  The word bus and stop were removed. 

You could have keyworded the child waiting at a bus stop with "Bus Stop" it's part of the CV.

You should put the phrase "paper kite" and "painted lady" in your keywods. Even if no accepted in the CV, the photos soul come up when some knowing customer puts the phrase in quotes.
Ypu must realise that 99.9% of the clients looking for "paper" and "kite" are not looking for butterflies.

« Reply #22 on: November 19, 2009, 17:16 »
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Well, this was quite a while back.  Probably a year or two ago.   Maybe they have fixed some of the problems since then.  I haven't tried to edit them since then, maybe I'll go back and see about using phrases. 

ShadySue

  • There is a crack in everything
« Reply #23 on: November 19, 2009, 18:32 »
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Originally, I thought the Dreamstime keywording philosophy ... separating phrases into single words ... was ridiculous but now think their approach makes a lot of sense.  I've never used the iStock CV approach but, from the above, it doesn't seem the "best" approach to keywording. 
I found something else that I like about Dreamstime.   ;D
So out of curiosity, I hopped over to Dreamstime, searched on Painted Lady. None of the possible options included butterfly, and none of the first page of images featured butterflies. However, if you type Painted Lady Butterfly, this throws up only butterflies, though several of them probably aren't what most people typing in painted lady butterfly would want; but not necessarily wrong keywording.
At iStock, the only option you get for Painted Lady is the butterfly, but when you search on that, about half of the first page consists of some buildings in San Francisco which are known as the Painted Ladies, but which the contributers have no other option for keywording. The other half is butterflies, though inevitably, a few are wrongly identified.
I've SMd Ducksandwich to add the SF buildings as a DA option.

« Reply #24 on: November 20, 2009, 03:49 »
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If you look for plants and animals by scientific names, you are better off visiting specialized sites.
I host my generic stuff with microstock agencies like Shutterstock or Dreamstime, but the nature shots with the scientific names go to my own website www.colorstockphoto.com, just as an example.
Of course microstock and free pictures are much cheaper...

« Reply #25 on: November 20, 2009, 12:49 »
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Hi All,

 I am curious, how do you know if a keyword is being used to purchase your images in Micro. Is there a way to track the buyers key word search. It sounds like some people here are aware of what key words work and which don't in the sales of their images. I would love to know how to track that info. Any help would be appreciated.

Thanks,
Jonathan

« Reply #26 on: November 20, 2009, 12:54 »
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One example to see keywords used in searches

Dreamstime > click on green tab Management Area >  My Earnings button > Look at "Buyer searched after"


« Reply #27 on: November 20, 2009, 13:12 »
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Also on Istock if you go into one of your images and look at the keywords the first 3 are the ones most often used in the searches that resulted in sales.

« Reply #28 on: November 20, 2009, 13:20 »
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Also on Istock if you go into one of your images and look at the keywords the first 3 are the ones most often used in the searches that resulted in sales.

I didn't know that! Thanks for the info.

« Reply #29 on: November 20, 2009, 23:03 »
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Thanks you two,

 That is really helpful info. really appreciate it.

Best,
Jonathan

ShadySue

  • There is a crack in everything
« Reply #30 on: November 21, 2009, 10:29 »
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Also on Istock if you go into one of your images and look at the keywords the first 3 are the ones most often used in the searches that resulted in sales.
Sorry to be nitpicky, but isn't it that the keywords are rearranged in the order of popularity, rather than just the top three (although these will be the 'top three' of the list, of course)? If you click on 'more like these', it's the top four keywords that are used.

« Reply #31 on: November 26, 2009, 13:50 »
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Just an update...

I bought 12 images from IS. It took me days to find the images I wanted, and still I have some blank spaces. I don't know if I'm allowed to post a URL but given the amount of time spent looking for stock, I think I'm entitled to not spend extra time reading posting rules :) Anyway, www.frenchgardenworld.com

I've sent mails to some of the owners apologising for the smallness of images bought.

Just to reiterate, my point is not everyone has time to look. How many people like me give up at the first hurdle? It's all about maximising your sales. Find out what it is that you've photographed and add it to your keywords, you just might get some extra sales because of that.

Luckily I can recognise a lot of plants without names, but that still means I have to wade through 20000 tulips to find one that someone hasn't identified.
Yes, I could go to a plant-specific stock site, but not having any spare arms and legs to give away, that's not an option.

Bon courage!

« Reply #32 on: November 26, 2009, 15:54 »
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Not sure if all of the keywords are arranged in order or not.  I just remembered reading something about the first 3 (or maybe 4) are arranged in order of popularity.

Also on Istock if you go into one of your images and look at the keywords the first 3 are the ones most often used in the searches that resulted in sales.
Sorry to be nitpicky, but isn't it that the keywords are rearranged in the order of popularity, rather than just the top three (although these will be the 'top three' of the list, of course)? If you click on 'more like these', it's the top four keywords that are used.

« Reply #33 on: November 26, 2009, 20:12 »
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I am curious, how do you know if a keyword is being used to purchase your images in Micro. Is there a way to track the buyers key word search.

As far as I knows, only Dreamstime offers that option. You can see it on your sales page (click the amount$ after "earnings balance" on top when logged in) under the column "Buyer searched after". The keywords will be there.

Very interesting is the mentioning "n/a". That means that a buyer bought your shot by a visual search, browsing thumbs. Either by directly going to your portfolio, or clicking one of the "similar images" on other's pictures, or "more of this model" on your own pictures. The more diverse your portfolio is, the more chances to get a n/a sales since you will turn up more near other's pictures. To give an idea, of my last 20 sales, 14 (!) were n/a.

Keywords are obviously not the whole story in searches, but of course they are very important to select "similar images" with any image (especially of others) that is shown. This because similarity is decided on common keywords that are shared between the original shown and the similars.

Also buyers' searches seem to contain very simple generic words, seldom more than 2. From those last 6 sales that were found by keywords, the keywords were "plane", "rapper", "flag philippines", "philippines"x2 and "thumbs up".



 

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