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Author Topic: Interesting survey results from GDUSA  (Read 3498 times)

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« on: August 23, 2011, 11:35 »
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GDUSA Reader Survey Reveals Strong Support for President Obama, a Belief That Old Age Begins as Early as Age 45 and Continued Growth in the Use of Stock Imagery Among Designers
You can read the full article at http://microstockinfos.blogspot.com/2011/08/gdusa-reader-survey-reveals-strong.html

Quote
iStockphoto is the favorite/go-to microstock agency

    50% of designers who have a preference use iStock


Designers use a mix of rights managed and royalty free images

    Rights managed 32%
    Royalty free 93%


Designers spend more total dollars on royalty free images

    Rights managed 6%
    Royalty free 81%
    About the same 13%


Designers use multiple stock sites

    Use only one 11%
    Use 2-3 47%
    Use 4-9 31%
    Use 10 or more 11%


Top 5 categories of images used most often

    People
    Business/industry
    Lifestyle
    Abstracts/backgrounds/concepts
    Food and Beverage


Publications doing the best job at extending print design to online platforms

    Wired
    Martha Stewart
    New York Times
    Oprah
    National Geographic


Believe ageism begins to manifest itself in the design agency business

    At age 55 and up 26%
    At age 50 34%
    At age 45 30%


microstockphoto.co.uk

« Reply #1 on: August 23, 2011, 15:10 »
0
Quote
iStockphoto is the favorite/go-to microstock agency
Designers use a mix of rights managed and royalty free images
    Rights managed 32%
    Royalty free 93%

32% + 93% > 100%

(It may mean that some use both, but others surveys in the same page are totalling 100%)

ShadySue

  • There is a crack in everything
« Reply #2 on: August 23, 2011, 16:07 »
0
Quote
iStockphoto is the favorite/go-to microstock agency
Designers use a mix of rights managed and royalty free images
    Rights managed 32%
    Royalty free 93%

32% + 93% > 100%

(It may mean that some use both, but others surveys in the same page are totalling 100%)

I took it for granted that it meant that some use both ("designers use a mix")

« Reply #3 on: August 23, 2011, 20:10 »
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"This years survey was sponsored by iStockphoto." ;)


 

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