Well, first of all I would just look at the automatic in-camera time lapse video as a preview, not something to sell. You will get MUCH better quality if you take the RAW files and make the time lapse yourself. It will also take much more time of course, but that's what customers pay you for.
Regarding your actual question, should you color grade? Well, in general, yes, but of course it depends on how it looks. You should ALWAYS color CORRECT and fix noise issues. Color GRADING is more of a creative choice, but usually something customers are looking for.
You have many fun hours (weeks, months) ahead of you to learn all this.