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Author Topic: Want to work for Yuri? He's starting his own direct sales channel  (Read 33746 times)

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PaulieWalnuts

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« Reply #1 on: June 15, 2011, 19:48 »
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Wonder if that's a direct sales channel or he got funding to do an agency.

helix7

« Reply #2 on: June 15, 2011, 20:06 »
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Good for him. Got get em, Yuri!

« Reply #3 on: June 15, 2011, 20:38 »
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[youtube]http://www.youtube.com/watch?v=gpK5IXhKr_A[/youtube]

« Reply #4 on: June 15, 2011, 21:31 »
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Good for him. I'm surprised he didn't open up a shop sooner to sell his images. It sounds like that he has been working on it for a while though. It will be interesting to see what he comes up with.

« Reply #5 on: June 15, 2011, 21:38 »
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What's the point of creating a new whatever for the 'YA Collection' when the entire thing is available on every site for $.25 - $500?  :). Is he going to pull out of every site? 

PaulieWalnuts

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« Reply #6 on: June 15, 2011, 21:43 »
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What's the point of creating a new whatever for the 'YA Collection' when the entire thing is available on every site for $.25 - $500?  :). Is he going to pull out of every site? 

That would make the most sense. If you can get 100% of .25 - $500 and buyers can't get your photos anywhere else...

The trick is to not go broke attracting buyers.

lagereek

« Reply #7 on: June 16, 2011, 00:29 »
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Good luck to him!!  he deserves it,  the guy is an inovator!  always one step ahead.

See!  thats the differance, he is out there, ajour, with todays happenings, while the rest of you just sit here scratching your bald heads :D

« Reply #8 on: June 16, 2011, 02:18 »
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I hope he will want our images for his site.  Buyers are going to be much more interested if they can get everything they want there.  Yuri is amazing but he can't cover everything.

Slovenian

« Reply #9 on: June 16, 2011, 03:39 »
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What's the point of creating a new whatever for the 'YA Collection' when the entire thing is available on every site for $.25 - $500?  :). Is he going to pull out of every site? 

That would make the most sense. If you can get 100% of .25 - $500 and buyers can't get your photos anywhere else...

The trick is to not go broke attracting buyers.

There's probably thousands of buyers already coming str8 to his port looking for images. So all he has to do is let them now that they could get in at a new place now (he can make a blog post at IS), he doesn't even have to say for less money. It would be great for him and for us. He'd make more while having to submit to a single site, no one will be able to screw him over with lowering royalties, while we get more action at stock agencies. I bet he'll get less sales, but get to keep 100% of it (minus expenses), so if he sells just over 50% he did he'll earn more and we get to split tens of thousands of DLs at big 4 agencies every month ;) . And who's to say he's going to sell them at micro prices at least all of them. He might just make a sort of the main SS like collection with 50k files and sell the very best, say 5% of his images at midstock prices.

I think he'll sell just his own images&videos. Why spoiling it with substandard work, having inspections, when ppl are going to be searching for HIS WORK. Ppl will want, simple, clear, highly commercial shots, not Elena's highly conceptual arty images;)

lthn

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« Reply #10 on: June 16, 2011, 03:51 »
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This is bad news, sounds like even he doesn't really see much future in being on this side of crowdsourcing, and he is always been very scientific and right about these things.

RT


« Reply #11 on: June 16, 2011, 04:03 »
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Good luck to him!!  he deserves it,  the guy is an inovator!  always one step ahead.

 I think your praise is a bit OTT, from what I've read all he's doing is setting up a site to sell direct to buyers - from what he's written in that link I'd hardly describe him as being an 'innovator' and 'one step ahead' , I and hundreds of others of stock photographers have been doing this for years, if anything I'm wondering why he's dragged his feet over this for so long, although I'm eager and intrigued to see what exactly the site does that has taken him 2.5 years to create, I'm no web designer but what can you do to a stock photo site that is so different to the others?

What I think this does show is that Yuri, like so many of us, has reached the level where the greed and incompetence of the major microstock sites has made him decide to try the direct selling route, I'm guessing the 2.5 years referred to is the time period he's been thinking about doing it but up until now it wasn't financially necessary. I wish him lots of luck, the 100% commission from a sale is very satisfactory!

« Reply #12 on: June 16, 2011, 04:29 »
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I doubt if he will pull out of the micros and I doubt if he will allow anyone else's work into the "YA collection".
It's very unlikely that he has the clout to pull 30%+ of buyers away from all the main micros just to buy his stuff at his site. If he dumped the micros and didn't pull in that percentage then he would lose heavily, particularly as he would incur advertising costs.
If he stays on the micros and direct-sells as well, then if he picks up 4 or 5% of his sales from his own site it would boost his earnings by 10 to 15%, which is a lot.

lagereek

« Reply #13 on: June 16, 2011, 04:51 »
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Good luck to him!!  he deserves it,  the guy is an inovator!  always one step ahead.

 I think your praise is a bit OTT, from what I've read all he's doing is setting up a site to sell direct to buyers - from what he's written in that link I'd hardly describe him as being an 'innovator' and 'one step ahead' , I and hundreds of others of stock photographers have been doing this for years, if anything I'm wondering why he's dragged his feet over this for so long, although I'm eager and intrigued to see what exactly the site does that has taken him 2.5 years to create, I'm no web designer but what can you do to a stock photo site that is so different to the others?

What I think this does show is that Yuri, like so many of us, has reached the level where the greed and incompetence of the major microstock sites has made him decide to try the direct selling route, I'm guessing the 2.5 years referred to is the time period he's been thinking about doing it but up until now it wasn't financially necessary. I wish him lots of luck, the 100% commission from a sale is very satisfactory!


Yes!  thats just it! I mean it doesnt take too much brain to figure out that eventually, these sites will kill off themselves, each other or be incorporated into some even more brainless umbrella and he is acting upon that,  doing something.

Few years back I did the same thing within the Getty-RM (Stones), I stopped and handled myself, all my heavy industrial material, simply because with all the stuff, agencies they bought and other third-parties it would just become a joke, today Im bloody glad I did,  just look at the mess. Had it been left and with the new contract it would probably have ended up as Micro, at TS,  biggest corporate dustbin in existance.

« Reply #14 on: June 16, 2011, 05:03 »
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I think he intends for more than just selling his own images. Here is why:

  • in his job ad he mentions vectors, although so far he is not really known for his vector skills
  • he is building his own framework for the site
  • he is hiring former agency employees

All this would be overkill if he only wanted to sell his 40000+ images (which is not really that much for a website) directly to customers.
« Last Edit: June 16, 2011, 05:19 by Maui »

« Reply #15 on: June 16, 2011, 05:21 »
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^^^It does look that way and I'm sure he knows that if he starts a rival site, the current sites wont like it but unlike most of us, removing his portfolio could really hurt them.  It's going to be interesting to see how this pans out.  He might have some ideas that none of us have thought of.

« Reply #16 on: June 16, 2011, 06:57 »
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^^^It does look that way and I'm sure he knows that if he starts a rival site, the current sites wont like it but unlike most of us, removing his portfolio could really hurt them.

If he pulls his portfolio from the 8000 sites it is on, I'll eat my hat.

It seems odd to try and cobble together a 3-4 month work from home freelance team, when you could probably go to a nearby development house and get another stock site created.


lthn

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« Reply #17 on: June 16, 2011, 07:08 »
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maybe lobo will apply in the near future for a job as forum moderator  : )

« Reply #18 on: June 16, 2011, 07:35 »
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Good for Yuri.  Reading this it does look like he is going to run a traditional micro and use his brand to drive sales.  However, I am betting that he will keep his stuff on other micros that's already there and then create an "Exclusive" Yuri collection for his site. 

Slovenian

« Reply #19 on: June 16, 2011, 08:47 »
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Good for Yuri.  Reading this it does look like he is going to run a traditional micro and use his brand to drive sales.  However, I am betting that he will keep his stuff on other micros that's already there and then create an "Exclusive" Yuri collection for his site. 

Indeed, he could leave old stuff there and upload his new exclusively from his new site. Though this doesn't make as much sense as pulling it down from other sites. Selling on his own site, while his content is still available elsewhere makes even less sense. Why would he even bother with his own site to get some lousy 5-10% from his site, while he'd have to spend a fortune for promoting his brand new site? And how would he promote it, if buyers could just as easily buy the content on the site where they are already registered, have unused credits, running subs etc. And how would he promote it, how would he try to lure people in if the photos are not going to be exclusive and if he won't sell content from other contributors? It doesn't make ANY sense from the business point of view, not to go through all that, making the site in house, hiring many people...And if he doesn't pull it from other sites, there's no way for him to raise prices, why would anyone want to spend more than on IS, where he has no A/V or even on a sub site, where content is almost free. I bet he'll pull all his content from other sites, have a micro collection, sell the best micro at midstock prices and sell his macro at macro prices.

helix7

« Reply #20 on: June 16, 2011, 11:18 »
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If he pulls his portfolio from the 8000 sites it is on, I'll eat my hat...


It does seem crazy. I always figured Yuri's end-game would be to shut down his production, let the employees go, and just sit back and let his images bring in residual income for the next 10 years. Sounds more like he intends to build a company to compete with the existing agencies that carry his work.

Which, if it were me doing it, would probably result in most agencies deleting my portfolios and cutting ties with me. But it's Yuri so who knows what the situation is and what his plans are regarding his future dealings with stock agencies.

Yuri knows the business better than most people, so he has to know that he can't just go out there and try to make another SS or istock or whatever. If he takes on other contributors, I'm guessing he'll have pretty high standards for who he works with. And he'll need to offer buyers something other than just his own images. He'll need some sort of unique angle to attract buyers.

« Reply #21 on: June 16, 2011, 11:21 »
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maybe lobo will apply in the near future for a job as forum moderator  : )
And Peebert could come back from retirement to do public relations. ;D

« Reply #22 on: June 16, 2011, 12:45 »
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He has a background as a computer programmer geek. Why do you think he is thinking logic and economy, and not just; "I want my site to have the best code ever written, just because I can"?

« Reply #23 on: June 16, 2011, 12:54 »
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Why would he even bother with his own site to get some lousy 5-10% from his site, while he'd have to spend a fortune for promoting his brand new site?

Because 5-10% could add up to $100,000 a year or more. He might be able to get that on top of his existing income just by techniques such as social networking. It's a low risk strategy with a high probability of significantly boosting his bottom line.
If he pulls out of everywhere else, he immediately slashes his earnings and simultaneously has to find a massive advertising budget to try to draw people into his site. To me, that doesn't even look like a high risk strategy, it's just suicidal.

« Reply #24 on: June 16, 2011, 13:02 »
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This will be very interesting to watch.

Yuri has enough income to create a really interesting stock site. I doubt he will pull his images from the other sites, that is excellent advertisement. But he could start to offer all new images on his own site first and then only send them to the agencies after 6 months or so. This will create an incentive for buyers to sign up to his site and check regularly for new uploads. They could then buy "fresh hot images" that are not yet on the other agencies. He can also offer his own "exclusive" collection for more specialized images or for RM.

There is a lot you can do with your own site, but you have to produce enough images to make it interesting. Only the top players in the industry have the quality, image volume and income stream to do this.

My personal guess is he will offer more interesting tools for the buyers. There is a lot missing to make it even easier for the non web designer customer/ office worker to use images.

Interesting times. Competition is good and will keep all the agencies on their toes.


 

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