MicrostockGroup Sponsors


Author Topic: Getty merge with Istock...  (Read 6779 times)

0 Members and 1 Guest are viewing this topic.

« on: February 09, 2006, 16:44 »
+1
What will this mean for Istock.  Looks like it is official.

http://www.istockphoto.com/article_view.php?ID=159



« Reply #1 on: November 29, 2014, 09:29 »
+3
What will this mean for Istock.  Looks like it is official.

http://www.istockphoto.com/article_view.php?ID=159


Yup I know it's an old post but to see all that crud being spouted back then.

God how sad is that 8 years later and the iStock name will have gone after being wrecked by Getty :(

« Reply #2 on: November 29, 2014, 15:37 »
+3
Well done for tracking this down. Here's the text in case they delete it:

"If you want things to stay as they are, things will have to change.

A smarter man than I said that a long time ago, but in the five years weve been at this whole iStockphoto thing, Ive certainly come to appreciate the truth of it. 2005 was a banner year for iStockphoto, with growth of truly unimaginable proportions. Indeed, the stock photography industry itself was an amazing and exciting thing to observe in the past year. Artists of every visual content discipline now have more opportunities than ever before, and were certainly proud of the hand weve had in the continuing evolution of the digital media landscape.

Since our humble beginnings whispering iStockphoto from a make-shift server room in 2000, weve enjoyed the open dialogue weve shared with you, our community. This five year old exchange of ideas has led us to great things, and has helped swell our family from a handful of wide-eyed contributors to an impressive army of leading-edge talent. Our commitment to forge new opportunities and pioneer new ideas through the unique partnership we have with our members has changed the industry and captivated the world. iStockphoto is the little secret nobody seems to have been able to keep.

As we enter year six, the question is not how to expand, its how to improve; how do we do this better? I want iStockphoto to rise above the volatility of mere competition and cement our rightful place in the world of digital imagery as global leaders in innovation and quality. With the kind of creative success weve enjoyed so far, we begin to aim higher. As we ascend, so too do our ideas, our philosophy and our members expectations of us.

Early in 2005, it became clear to me that we needed help financing our future, and we needed experienced guidance to help take us to the next level. I considered various sources of partnership and funding, exploring possible relationships with hi-tech venture capital firms, making great friends along the way. However, in making a decision for our future, it was important that it not be based on purely financial considerations our passionate culture and independence were crucial, and from my perspective, non-negotiable. I also had to make the right choice for the continued development of our community, with a powerful partner that would nurture our evolution, respect our philosophy and provide leveragable resources.

Recently, in a rainy, sleepy suburb in Seattle, I met someone that shared my passion for iStockphoto and my drive to see it succeed. Over a greasy breakfast, he talked excitedly about how our community has created a new market, a culture of participation serving a vast audience. Our talk developed into a wide-ranging collaborative discussion about industry trends, size, consolidation and personal values. We dished a fair amount of gossip, too. After three hours passed in a blink, it was clear how naturally and sincerely our relationship was forming. We continued our dialogue as I detailed our community philosophy for site and feature enrichment, development of artist portfolios, international expansion, localized content and continuous improvement of our technology and methods. "This community is the most important development in the picture business this decade", he declared. Yes, Jonathan Klein understood us. He "gets it.

In Getty Images, we have found our perfect partner. On February 9, in the early hours of the morning, iStockphoto agreed to join the Getty Images family, functioning independently with the benefits of Getty Images, yet, very importantly for them and us, autonomy. They will nurture and encourage our pioneering spirit so that our entrepreneurial culture will continue to thrive.

Through this union, iStockphoto will have the opportunity to leverage critical industry expertise and resources, expand internationally through the Getty Images presence worldwide, and offer localized support and content. Were thrilled by the new possibilities this collaboration represents, and proud to add luster to the best-known image brand in the world. I know youll have questions, thoughts and concerns, and as always, Ill be here to listen and respond.

Nothings going to change, and nothings ever going to be the same. We cant wait to show you how."

Don't know whether to laugh or cry

« Reply #3 on: November 29, 2014, 20:30 »
+5
Did Bruce really believe all that, or was he trying to sugar coat a 'Bitter' pill?

« Reply #4 on: November 29, 2014, 23:12 »
+5
Livingstone I presume. Getty was getting hammered by Istock so they made a giant carrot. One wonders what would have happened if Istock didn't sell out. Stocksy on steroids.

« Reply #5 on: November 29, 2014, 23:51 »
+11
IS could have ruled the microstock kingdom but they sure didn't and then once they sold out and then through greed and incompetence (or perhaps a desire to kill microstock?) they have been severely degraded.

Imagine what would have happened had they paid more for image exclusivity and not broken all their promises. sure, they might have had to pay out 30 to 40% average to contributors, but with far less competition they would still be doing better.


 

Related Topics

  Subject / Started by Replies Last post
5 Replies
3985 Views
Last post December 06, 2008, 09:16
by leaf
6 Replies
3774 Views
Last post October 17, 2009, 09:15
by sharpshot
10 Replies
2770 Views
Last post October 08, 2013, 15:09
by ruxpriencdiam
2 Replies
2161 Views
Last post May 08, 2015, 05:28
by franckcamhi
iStock Down Merge

Started by FlowerPower iStockPhoto.com

16 Replies
3396 Views
Last post July 09, 2016, 14:27
by ShadySue

Sponsors

Microstock Poll Results