Author Topic: IStock's new idea - Logo Designs (Read 20773 times)

massman · « **on:** September 22, 2009, 14:21 »

IStock have just started a thread about their proposed new unique logo product. Take a look here:
http://www.istockphoto.com/forum_messages.php?threadid=119471

leaf · « **Reply #1 on:** September 22, 2009, 14:38 »

sounds like an interesting idea and I hope it works, as the more sales opportunities we have the better. The prices seem fair enough. The only problem I see is that logos are often very personalized incorporating lots of aspects of the company in the design and layout.

Magnum · « **Reply #2 on:** September 22, 2009, 14:39 »

Sounds like fun

I feel the same as Leaf

There should be a request forum or something...

cidepix · « **Reply #3 on:** September 22, 2009, 15:17 »

Quote from: leaf on September 22, 2009, 14:38

sounds like an interesting idea and I hope it works, as the more sales opportunities we have the better. The prices seem fair enough. The only problem I see is that logos are often very personalized incorporating lots of aspects of the company in the design and layout.

The price is fair? Seriously?

Look at www.brandstack.com before you make further comments.

WARNING: All possible contributors! Go join brandstack and price your logos for $3000 - $5000 where appropriate. Even higher prices like $15.000 per branding is possible! Before you get screwed, think twice!

Get %85 of $5000 of your unique logo on brandstack! Don't feed the beast who want to give away your logos for $750 (max) and pay you %50 of that ridiculously low amount.

Leaf, you have no idea about logo design market if you think it is fair. Never did I accept to design a logo for less than $1000. Now why should I accept %50 of 750 credits??

Photographers are already screwed bigtime. At least logo designers can save themselves! But I understand you! Getting pennies for you photos must have become a habit. (No offence, sincerely this is what you made me think)

leaf · « **Reply #4 on:** September 22, 2009, 15:29 »

Well it's true I know absolutely nothing about logos

The front page on brandstock has logos between $300 -> $800 with one going for $2000
It seems like iStock has priced themselves quite similarly.

In the general area it seems most are priced well under $1000 with a couple over
http://brandstack.com/logos/categories/general__good_for_any_industry_/

As far as the 50% goes, yeah if Brandstock is paying out 85% that certainly sounds like a better deal (especially if they have a decent customer base). Of course where the sales come is what matters. I am 'happier' getting 20% of $1000 worth of sales at IS than I am at getting 90% of $10 worth of sales at site X

Do you submit to Brandstock?

cthoman · « **Reply #5 on:** September 22, 2009, 15:38 »

Not sure about this. Stay away from my freelance work iStock!

cidepix · « **Reply #6 on:** September 22, 2009, 15:38 »

Didn't have time so far but I know there are some good sales there, trust me. You can offer the logo with a domain name and the price goes up to thousands of dollars.

The logos will be submitted to brandstack or istockphoto exclusively. It means, once I submit to brandstack, no other site can have it. brandstack used to be only about logos. So, all the traffic they get is about logos. They recently started prints and other royalty free stuff. But I am pretty sure they can beat IS when it comes to "logos".

Imagine that you sold 10 logos per year for $5000 with the domain names included. It is $43.000 dollars for the designer. Now do the maths and calculate how many do you need to sell on istock with %50 commission to reach $43.000?

This number is very reachable for good designers. Don't ask me how I know it. I just know!

Quote from: leaf on September 22, 2009, 15:29

Well it's true I know absolutely nothing about logos

The front page on brandstock has logos between $300 -> $800 with one going for $2000
It seems like iStock has priced themselves quite similarly.

In the general area it seems most are priced well under $1000 with a couple over
http://brandstack.com/logos/categories/general__good_for_any_industry_/

As far as the 50% goes, yeah if Brandstock is paying out 85% that certainly sounds like a better deal (especially if they have a decent customer base). Of course where the sales come is what matters. I am 'happier' getting 20% of $1000 worth of sales at IS than I am at getting 90% of $10 worth of sales at site X

Do you submit to Brandstock?

Adeptris · « **Reply #7 on:** September 22, 2009, 15:52 »

The company I use, personal design service, logo and stationary pack for < £100

My Domains I register through my hosting company for <$10, many are parked by companies but there are still some to be had.

This week I was thinking about cloud technologies and web images so I registered DigitalRaindrops.net and DigitalRaindrops.co.uk, dot com had gone, I will get the logo (Choose 1 from 6 designs) and stationary pack again < £100

I will need a couple of raindrops designed later, looking at the amounts quoted here I will have to shop around

David

cidepix · « **Reply #8 on:** September 22, 2009, 15:59 »

Quote from: Adeptris on September 22, 2009, 15:52

The company I use, personal design service, logo and stationary pack for < £100

David

Yeah I know one company in north london that does that! Very ugly logos btw. I feel sorry for their customers!

@ leaf,

I forgot to add: Yes there are cheap logos on brandstack too. But at least it is the seller's decision. So you are free to make it $300 or $3000. Not like IS where you have no control over the price.

@ David,

A logo is worth "how much the designer wants to sell it for". The decision must be mine. It is exclusive after all.

elvinstar · « **Reply #9 on:** September 22, 2009, 16:03 »

FWIW, graphic designers that I work with typically charge $150 for a logo.

cidepix · « **Reply #10 on:** September 22, 2009, 16:31 »

Quote from: elvinstar on September 22, 2009, 16:03

FWIW, graphic designers that I work with typically charge $150 for a logo.

Depends on who you call a graphic designer!

I know people who are just happy to see their design appear somewhere. They will do it for free!

mericsso · « **Reply #11 on:** September 22, 2009, 16:55 »

The problem with this model for me is that its missing potential to make it big. You see with stock photography, having the ability to sell multiple times, gives you the ability to make it big. Even if you could knock off a logo a day 5 days a week, and you sold everyone of them for 750 credits, you would make 90k US per year. Which is decent, but not as good as the best stock photographers. But then again, thats more then I make now

madelaide · « **Reply #12 on:** September 22, 2009, 18:06 »

Isn't this discussion a lot like micros vs macros?

cthoman · « **Reply #13 on:** September 22, 2009, 18:13 »

Quote from: madelaide on September 22, 2009, 18:06

Isn't this discussion a lot like micros vs macros?

I don't see that. To me, it is more like "spec" work.

Dreamframer · « **Reply #14 on:** September 22, 2009, 18:15 »

Even in Serbia logos are several thousands euros....

goldenangel · « **Reply #15 on:** September 22, 2009, 18:17 »

This looks very cheap. Logos are something which should be personalized. However, I still think there will be hundreds of contributors who will do this...

HermanM · « **Reply #16 on:** September 22, 2009, 18:18 »

I wonder how far the micro model will take on everything... Prices should (and could) be 5x-10x of what they are now and yet they would be good prices. The notion that everything has to be sold for pennies (or small amounts of money) is worriesome and sickening, especially with logos that have zero potential of being sold over more than once. I certainly hope that this one fails, it would be best for everyone. The problem is that there will always be someone that gets a "thrill" to see his logo used by someone.

madelaide · « **Reply #17 on:** September 22, 2009, 18:52 »

Quote from: cthoman on September 22, 2009, 18:13

Quote from: madelaide on September 22, 2009, 18:06
Isn't this discussion a lot like micros vs macros?
I don't see that. To me, it is more like "spec" work.

I'm referring to the price discussion. Some people are happy to get a bit of money for what others make a lot. That's how micros started.

Noodles · « **Reply #18 on:** September 22, 2009, 18:55 »

Quote from: cidepix on September 22, 2009, 16:31

Quote from: elvinstar on September 22, 2009, 16:03
FWIW, graphic designers that I work with typically charge $150 for a logo.

Depends on who you call a graphic designer!

I know people who are just happy to see their design appear somewhere. They will do it for free!

That's right.

Besides, its like asking how long is a piece of string - I charge a lot more for designing a corporate logo than I do for a small business logo.

gostwyck · « **Reply #19 on:** September 22, 2009, 20:03 »

Quote from: HermanM on September 22, 2009, 18:18

I wonder how far the micro model will take on everything... Prices should (and could) be 5x-10x of what they are now and yet they would be good prices. The notion that everything has to be sold for pennies (or small amounts of money) is worriesome and sickening, especially with logos that have zero potential of being sold over more than once. I certainly hope that this one fails, it would be best for everyone. The problem is that there will always be someone that gets a "thrill" to see his logo used by someone.

Blame the internet. As a buyer you now have quick and cheap access to services and products from all over the globe when not so long ago the only practical option was your local area.

I have to say that the sums of money being suggested here for logos seems bizarre to me. Reminds me of the London Olympics 2012 logo which, apart from being pretty crap, apparently cost something like $600K!

http://www.telegraph.co.uk/news/uknews/1553545/Olympic-chiefs-under-fire-for-puerile-logo.html

helix7 · « **Reply #20 on:** September 22, 2009, 20:21 »

Quote from: cidepix on September 22, 2009, 15:17

The price is fair? Seriously?

Look at www.brandstack.com before you make further comments.

WARNING: All possible contributors! Go join brandstack and price your logos for $3000 - $5000 where appropriate. Even higher prices like $15.000 per branding is possible! Before you get screwed, think twice...

Agreed. Brandstack has a better deal. I'd also encourage anyone to go there to sell logos instead of istock.

microstockinsider · « **Reply #21 on:** September 22, 2009, 22:03 »

Dreadful prices for a one off, and I can't see how the price point will lead to anything else but designers generating a raft of similar looking designs (different colours, layouts) all based on the same theme.

there's definitely a market for off the shelf logos, but even brandstack and the 'design bidding' sites had designers wanting to boycott/ logo design jobs or work together to try to keep a minimum prices of around $50 per off the shelf logo.

would you sell a buy out license on one of your photos or illustrations for $5?

Sean Locke Photography · « **Reply #22 on:** September 22, 2009, 22:05 »

Quote from: microstockinsider on September 22, 2009, 22:03

would you sell a buy out license on one of your photos or illustrations for $5?

Well, that's irrelevant, because minimum price is 100 credits.
http://bit.ly/19jyTT

microstockinsider · « **Reply #23 on:** September 23, 2009, 01:41 »

Quote from: sjlocke on September 22, 2009, 22:05

Quote from: microstockinsider on September 22, 2009, 22:03
would you sell a buy out license on one of your photos or illustrations for $5?

Well, that's irrelevant, because minimum price is 100 credits.
http://bit.ly/19jyTT

Indeed, my mistake, and thanks for clearing that up, I see they've edited the original post on istock since I read it, I don't think I was the only one who made the mistake - I'd have been none the wiser!

Adeptris · « **Reply #24 on:** September 23, 2009, 02:22 »

Quote from: cidepix on September 22, 2009, 15:59

Quote from: Adeptris on September 22, 2009, 15:52
The company I use, personal design service, logo and stationary pack for < £100

David

Yeah I know one company in north london that does that! Very ugly logos btw. I feel sorry for their customers!

I was not impressed with the Logo's on brandstack and It is a common reaction when something is cheap to attack quality, I think I got better quality and far better service from the specialist logo company I used than I would get from Istock or brandstack.

I am in the UK and used the people @ Inspired Logos just have a look at thier portfolio, My Adeptris logo is in the second row, I paid them about £100 in total, got a personal telephone service and this price including an extra graphic to create a favicon, I would recommend them anytime.

Istock Logo will start at $100, I purchased the Inspired Logo Start-up for £75 for my website branding, chose the logo from 6 designs, and had an additional Icon graphic designed for £25 on top.

• 6 unique logo concepts
• 2 unique stationery pack layouts
• Unlimited revisions on any of the designs

There are loads of other services like them around the same price point.

David

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Author Topic: IStock's new idea - Logo Designs (Read 20773 times)

massman

leaf

Magnum

cidepix

leaf

cthoman

cidepix

Adeptris

cidepix

elvinstar

cidepix

mericsso

madelaide

cthoman

Dreamframer

goldenangel

HermanM

madelaide

Noodles

gostwyck

helix7

microstockinsider

Sean Locke Photography

microstockinsider

Adeptris

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