pancakes

MicrostockGroup Sponsors


Author Topic: Istock is having a sale  (Read 22441 times)

0 Members and 1 Guest are viewing this topic.

« Reply #25 on: May 24, 2011, 13:51 »
0
Sales and discounts are happening all the time at any given agency. And I'm sure that Shutterstock even offers steep discounts for huge clients as well. We just don't hear about it.

I doubt that SS do. A year's subscription package is only $2400, hardly a major expense for a big user of images. They wouldn't need to discount PPD's either because if the customer was spending enough to warrant a discount then a subscription would be better value. That's the beauty of SS's business model. Nice & simple, easy to understand.


« Reply #26 on: May 24, 2011, 14:00 »
0
Sales and discounts are happening all the time at any given agency. And I'm sure that Shutterstock even offers steep discounts for huge clients as well. We just don't hear about it.

I doubt that Shutterstock do. A year's subscription package is only $2400, hardly a major expense for a big user of images. They wouldn't need to discount PPD's either because if the customer was spending enough to warrant a discount then a subscription would be better value. That's the beauty of Shutterstock's business model. Nice & simple, easy to understand.

I thought I vaguely remember reading something, somewhere online (wow, very credible... I know) that there are companies that require more than 25 images a day. If they need 200 images a day that would require a special deal. Since quite a few major corporations became microstock customers I can see that they need a higher volume than 25 images a day, and therefore a different payment schedule is worked out with SS, no doubt.

As we all know SS is not making money off of the big clients. It's the small ones that don't need the full 25 images daily.

Slovenian

« Reply #27 on: May 24, 2011, 14:35 »
0
I kind of agree, but this business goes (or should go) both ways. Technically we're in this together (agency and contributor) so if a successful agent has a sale I don't mind taking a small hit if it leads to the promised outcome.

So I guess you don't mind them keeping the vast majority of money buyers pay for content? It's like a semi rhetorical question...

« Reply #28 on: May 24, 2011, 14:59 »
0
I kind of agree, but this business goes (or should go) both ways. Technically we're in this together (agency and contributor) so if a successful agent has a sale I don't mind taking a small hit if it leads to the promised outcome.

So I guess you don't mind them keeping the vast majority of money buyers pay for content? It's like a semi rhetorical question...

I don't think I have to re-iterate that we all have more or less of a problem with iStock's business decisions (lately).

I expected your reaction but I also have to admit that offering discounts or freebies (most agencies even do freebies!) is an established form of advertising and marketing.
Its purpose is to initiate growth and as I mentioned before, if iStock in this example cannot live up to the expectations it's just going to be another strike against them.

OTOH, what are we supposed to do as IS offers this sale? Withdraw all of our images and take IS out of business?

I'd rather go down with the sinking ship and take what I can until they close the doors than dropping them now and therefore losing my family's health insurance. No thanks.
It didn't happen overnight that IS keeps "the vast majority of money buyers pay for content" so this sale is not going to make a difference either in regards how "reputable" and "sustainable" IS is.

« Reply #29 on: May 24, 2011, 15:32 »
0
People always quote Alexa graphs. I do not know and have never known anyone who has the Alexa toolbar installed. From which these viewing figures are extrapolated. Not one single person.

I don't believe in it.

http://en.wikipedia.org/wiki/Alexa_Internet
« Last Edit: May 24, 2011, 15:35 by bunhill »

« Reply #30 on: May 24, 2011, 15:42 »
0
People always quote Alexa graphs. I do not know and have never known anyone who has the Alexa toolbar installed. From which these viewing figures are extrapolated. Not one single person.

I don't believe in it.

http://en.wikipedia.org/wiki/Alexa_Internet


Believe it or not, it shows decrease in traffic only for Istock. All other major sites have slow but steady increase. That tells something.

lagereek

« Reply #31 on: May 24, 2011, 15:44 »
0
Who the *, needs a sale in this Micro-scopic business, where prices are already smashed into smitherines. They need money, thats whats it all about, all the shambles and screw-ups have resulted in big-time loss of money.

Sale?? in this business,  never heard of anything so absurd.

« Reply #32 on: May 24, 2011, 15:55 »
0
Who the , needs a sale in this Micro-scopic business, where prices are already smashed into smitherines. They need money, thats whats it all about, all the shambles and screw-ups have resulted in big-time loss of money.

Sale?? in this business,  never heard of anything so absurd.

Exactly! Prices are humiliating low anyway.

« Reply #33 on: May 24, 2011, 15:58 »
0
snip
I expected your reaction but I also have to admit that offering discounts or freebies (most agencies even do freebies!) is an established form of advertising and marketing.
Its purpose is to initiate growth and as I mentioned before, if iStock in this example cannot live up to the expectations it's just going to be another strike against them.

OTOH, what are we supposed to do as IS offers this sale? Withdraw all of our images and take IS out of business?

I'd rather go down with the sinking ship and take what I can until they close the doors than dropping them now and therefore losing my family's health insurance. No thanks.
It didn't happen overnight that IS keeps "the vast majority of money buyers pay for content" so this sale is not going to make a difference either in regards how "reputable" and "sustainable" IS is.

Well, the only way to teach a company that it can't continue to suck suppliers dry and treat buyers and contributors like crap is to play to hard ball and hit them in the pocket. So my answer is a resounding YES!  ;D

« Reply #34 on: May 24, 2011, 16:08 »
0
Believe it or not, it shows decrease in traffic only for Istock. All other major sites have slow but steady increase. That tells something.

we have no way of knowing whether or not the Alexa numbers mean anything. Statistically they are completely out of context. Do you know anyone who has the Alexa toolbar installed ? Do you trust extrapolated ratings in general ? I don't.

Anyhow it is margins which always matter not traffic. Low spending customers may be expensive to service for all we know. Also note that many people seem to have reported gradually increasing PP sales which likely means that some of the traffic has gone to other parts of the empire with different but probably related business models.

« Reply #35 on: May 24, 2011, 16:48 »
0
Also note that many people seem to have reported gradually increasing PP sales which likely means that some of the traffic has gone to other parts of the empire with different but probably related business models.

I think you'll find that most of the traffic is finding its way to SS rather than the PP. The growth of SS almost exactly mirrors the decline of Istock over the last 18 months or so on my data. The fact that Getty had to increase commissions for the PP to bribe folk into opting-in tells me that it hasn't been particularly successful.

« Reply #36 on: May 24, 2011, 17:20 »
0
Just got the email about the sale. I love how they use vectors to advertise their photos. The Life magazine photo contest email was accompanied by a lovely vector illustration :)

« Reply #37 on: May 24, 2011, 17:27 »
0
Also note that many people seem to have reported gradually increasing PP sales which likely means that some of the traffic has gone to other parts of the empire with different but probably related business models.

I think you'll find that most of the traffic is finding its way to Shutterstock rather than the PP. The growth of Shutterstock almost exactly mirrors the decline of Istock over the last 18 months or so on my data. The fact that Getty had to increase commissions for the PP to bribe folk into opting-in tells me that it hasn't been particularly successful.

Don't forget that Getty house contributors were given a take-it-or-leave-it new contract, part of which included the option for Getty to put the content onto Thinkstock & other subscription programs. No opt out for that offered to the Getty contributors (because they were fairly sure everyone would opt out).

Also, the last two 'lypses, Tokyo and London, included terms that required content from the lypse go into the Partner program even for those who were opted out for their portfolio in general.

The happy noises I hear from the PP monthly sales report seem to come from iStockers who never participated in a real subscription site (by that I mean iStock's subscriptions aren't really subscriptions the way SS et al. are) - they are bowled over by the high volume of downloads compared to what they're used to at iStock.

@FreeTransform - I did notice the vector in the e-mail about the sale and chuckled a bit. At software companies there's a notion of eating your own dog food (you have to use the software you build) - seems iStock could promote photos with photos and vectors with vectors, no?

lisafx

« Reply #38 on: May 24, 2011, 18:19 »
0

What if Is never introduced P+ ? Where would our income be then?
I know it's impossible to tell but I sure appreciate higher prices for my P+ images and if the rule that 20% of our images generate 80% of our income then I'm all for the P+.

Sales and discounts are happening all the time at any given agency. And I'm sure that Shutterstock even offers steep discounts for huge clients as well. We just don't hear about it.

Right, nor should we CARE about it.  You see, when SS has a sale, it does not result in less money in our pockets.  Istock's sales come (partially) out of contributor royalties.  That's why you hear a lot of complaining when IS has a sale. 

As for P+ - yes, I am happy to have the extra income for those sales.  Too bad that extra income will now evaporate as a result of this "sale", and stats go right back in the toilet...

« Reply #39 on: May 24, 2011, 18:51 »
0
... As for P+ - yes, I am happy to have the extra income for those sales.  Too bad that extra income will now evaporate as a result of this "sale", and stats go right back in the toilet...

That's the typical iStock "strategy". If you even think they might do something good to you it's just another kick in the ball$ (pardon my french) in the end.

lisafx

« Reply #40 on: May 24, 2011, 19:36 »
0

That's the typical iStock "strategy". If you even think they might do something good to you it's just another kick in the ball$ (pardon my french) in the end.

LOL!!  - That sums it up very well!   :P

helix7

« Reply #41 on: May 24, 2011, 21:40 »
0
Who the , needs a sale in this Micro-scopic business, where prices are already smashed into smitherines. They need money, thats whats it all about, all the shambles and screw-ups have resulted in big-time loss of money.

Sale?? in this business,  never heard of anything so absurd.

It's not so absurd at the most expensive microstock agency in the business. And maybe that's the whole idea. istock might have finally hit the ceiling, and if so, now they're testing a price reduction.

lagereek

« Reply #42 on: May 25, 2011, 00:08 »
0
Just wait another 5 or 6 months, when we will be presented with the same take or leave contract for our P+ files, as many of us were with the Getty contract.
Ofcourse then we are very much more in trouble since we have nominated huge percentages

Boy oh boy, have we been sucked in or what?  

Just thinking:  are buyers really that hard-up?  that they have to buy pics off the peg, in a jumble sale?? doesnt make sense BUT, it doest show the pityful state of this industry.
« Last Edit: May 25, 2011, 02:10 by lagereek »

Slovenian

« Reply #43 on: May 26, 2011, 03:08 »
0
This sale is doing really nothing for me, haven't had a single XL+ since it started 36h ago...Not that sales aren't pathetic compared to SS anyway, just over 25% (of SS earnings) at this moment, but this figures are of course without the PP sales (not that they turn things around)

« Reply #44 on: May 26, 2011, 03:25 »
0
I had a good day yesterday on IS.
Sold 18 photos, 6 of which where Large size and above which is more then usual.

ayzek

« Reply #45 on: May 26, 2011, 03:53 »
0
No difference for me too.
Today strange L format sales while XL photos only 1 or 2 credit more.
« Last Edit: May 26, 2011, 05:01 by ayzek »

lagereek

« Reply #46 on: May 26, 2011, 07:41 »
0
Im having really good days here!  dont know whats happening?  but its almost back to normal and the P+, are selling well.

ayzek

« Reply #47 on: May 26, 2011, 09:04 »
0
Im having really good days here!  dont know whats happening?  but its almost back to normal and the P+, are selling well.
me too.
after my message,  i sold 10 XL and still selling L size :)

« Reply #48 on: May 29, 2011, 12:02 »
0
Who the , needs a sale in this Micro-scopic business, where prices are already smashed into smitherines. They need money, thats whats it all about, all the shambles and screw-ups have resulted in big-time loss of money.

Sale?? in this business,  never heard of anything so absurd.

It's not so absurd at the most expensive microstock agency in the business. And maybe that's the whole idea. istock might have finally hit the ceiling, and if so, now they're testing a price reduction.
I agree, and like the idea of a sale.  So far a small but noticable increase in XL sales for me.  I have only been here 4 1/2 years  so far, but is certainly seems sales numbers have decreased as price went up.  The amount I earned went up significantly as well so it was all good, until this year.  I too think iStock has reached a price ceiling and recognizes  it.  They need to get back to their $1 photo roots.  Not so good for us, but may be necessary.

lisafx

« Reply #49 on: May 29, 2011, 22:26 »
0
I don't know about the rest of you, but I haven't sold a single XL or above all weekend and only a couple on Friday.  I don't see this "sale" having any positive affect on my downloads. 


 

Related Topics

  Subject / Started by Replies Last post
15 Replies
6309 Views
Last post June 01, 2007, 23:06
by marcopolo
278 Replies
66114 Views
Last post December 12, 2010, 10:44
by NancyCWalker
18 Replies
6952 Views
Last post January 04, 2011, 10:11
by caspixel
2 Replies
3520 Views
Last post May 04, 2013, 11:35
by aphotostory
2 Replies
1698 Views
Last post July 27, 2016, 00:59
by Anthony

Sponsors

Mega Bundle of 5,900+ Professional Lightroom Presets

Microstock Poll Results

Sponsors