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Author Topic: Vector Vetta rebellion  (Read 44040 times)

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« on: March 21, 2011, 12:23 »
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In case you missed it,

nico_blue leading the charge for a video-style mass opt-out of Vetta:

http://www.istockphoto.com/forum_messages.php?threadid=314922&page=1


« Reply #1 on: March 21, 2011, 12:47 »
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Interesting.

« Reply #2 on: March 21, 2011, 13:45 »
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Yeah, those exclusive vector contributors have been pretty grumpy for a while. I don't blame them either. That redheaded step child label seems to be appropriate.

« Reply #3 on: March 21, 2011, 13:49 »
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I had seen that, and I'm as behind them as I am the video folks - they're quite right. I am opted out of Vetta since the September 2010 changes, but would otherwise have joined this opt out (even though I have a minuscule vector collection).

I think the royalty change didn't inspire the urge to fight in the photo arena because they'd already got most of those in the collection solidly hooked on the extra income. That made it harder to walk away.

Lower royalty percentages for Vetta and Agency sold on iStock is without justification - I don't even think iStock tried to come up with a reason. The problem I see for the video and vector protesters is that IS will be keenly aware that if they gave an inch on rates they'd have a massive clamor from photographers to do the same for them.

Short of winding the Vetta/Agency compensation back to the pre-September model - higher prices, but not stratospheric (i.e. Vetta tops out at 70 not 150); same royalty percentages as elsewhere on IS - I'm not sure what IS can do to make this work.

« Reply #4 on: March 21, 2011, 14:20 »
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The problem I see for the video and vector protesters is that IS will be keenly aware that if they gave an inch on rates they'd have a massive clamor from photographers to do the same for them.

Absotively.

« Reply #5 on: March 21, 2011, 14:26 »
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I contacted CR to opt-out of Vetta and said that I would be interested in Vetta only if they paid me my main collection royalty rate.

Istock seems more interested in talking recently so we'll see what comes of all this. I don't anticipate them budging because of the reasons Jsnover stated but there are some big names taking a stand.

If nothing comes of this for Vector and Video contributors then it might be time to at least drop Photo exclusivity for me. I'm not convinced dropping vector exclusivity would be worth it just yet, but at least I can get my foot in the door at the other sites.

« Reply #6 on: March 21, 2011, 14:39 »
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In case you missed it,

nico_blue leading the charge for a video-style mass opt-out of Vetta:

Thanks for that, I had indeed missed it.

Good luck with the campaign. I don't feel anything like as pessimistic as others about your chances. Without the content providers Istock simply don't have a business. They were very clever in dividing and conquering the photographers by insulating the highest earners from most of the changes. If only we could stick together and act as one more often we'd all be much better off.

« Reply #7 on: March 21, 2011, 20:51 »
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This is true Gostwyck.  I have no personal stake in this, but any victory achieved by the vector artists will resonate throughout all of microstock.

iStock is playing with fire with all of this bad news.  If you do a blog search on iStockphoto, you will find plenty of blog posts from buyers sympathizing with contributors over the drastic commission cuts.  Many are talking up other agencies, and even quoting commission percentages for artists.  Somehow the news has spread beyond the contributor ranks.  I guess this internet thing might have a future.

« Reply #8 on: March 21, 2011, 22:38 »
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The internet is more social now so word spreads faster with twitter and facebook. Ironic that istock was able to harness that social energy early and now -- just as everyone else has caught up -- is tossing it out the window.

« Reply #9 on: March 21, 2011, 23:45 »
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its ridiculous for getty to try to push down to 20% royalty. Getty really doesnt know how badly they are screwing this up with this ridiculous commission cut. It really is killing off the golden goose.

The only smart thing for every vector artist to do is to opt out. WE NEED TO MAKE A STAND. With the higher price and less commission, the file will get downloaded a lot less than as the regular collection. The vetta vector slowly loses its place on the best match do to slower sales. The agency probably knows this but they dont care since there are only so many slots that will be up front for those images and they will always make money off any contributor. The contributor loses out majority of the time. Win win for istock and lose lose for the contributors. Remember that these new collections will be in front of your best sellers which will slowly start to lose place in the best match line. Istock is accelerating the shrinking pie.

The internet is more social now so word spreads faster with twitter and facebook. Ironic that istock was able to harness that social energy early and now -- just as everyone else has caught up -- is tossing it out the window.
Im sure its Getty/H&F  that is calling the shot at istock. This was exactly the reason i didnt like about 9-5 job... the office BS politics.

« Reply #10 on: March 22, 2011, 03:35 »
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Could some one please explain me what makes illustration Vetta different from photo Vetta ?
Why so much negativity against it with illustration but not against it regarding photos ?
« Last Edit: March 22, 2011, 05:04 by aeonf »

ShadySue

  • There is a crack in everything
« Reply #11 on: March 22, 2011, 05:07 »
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Could some one please explain me what makes illustration Vetta different from photo Vetta ?
Why so much negativity against it with illustration but not against it regarding photos ?
When photo Vetta was introduced, the deal for producers was much better, then having lured us in, they shafted us.

« Reply #12 on: March 22, 2011, 07:26 »
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Could some one please explain me what makes illustration Vetta different from photo Vetta ?
Why so much negativity against it with illustration but not against it regarding photos ?
When photo Vetta was introduced, the deal for producers was much better, then having lured us in, they shafted us.

Yes i know this, but now its the same deal for illustration and photo vetta. so why not rebel against photo vetta as well ???

ShadySue

  • There is a crack in everything
« Reply #13 on: March 22, 2011, 07:28 »
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Could some one please explain me what makes illustration Vetta different from photo Vetta ?
Why so much negativity against it with illustration but not against it regarding photos ?
When photo Vetta was introduced, the deal for producers was much better, then having lured us in, they shafted us.

Yes i know this, but now its the same deal for illustration and photo vetta. so why not rebel against photo vetta as well ???
You can start it, if you like - I'm banned.
Plus I can't see iStock quaking in their shoes if I threatened to pull out of Vetta. It needs to be a seriously big hitter with lots of high-sesling Vetta pics; also that they wouldn't like to delete or ban in case they pulled their port or became independent.
« Last Edit: March 22, 2011, 07:51 by ShadySue »

« Reply #14 on: March 22, 2011, 07:49 »
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Could some one please explain me what makes illustration Vetta different from photo Vetta ?
Why so much negativity against it with illustration but not against it regarding photos ?
When photo Vetta was introduced, the deal for producers was much better, then having lured us in, they shafted us.

Yes i know this, but now its the same deal for illustration and photo vetta. so why not rebel against photo vetta as well ???
You can start it, if you like - I'm banned.

I am just a little puppy... less then 10 vettas and maybe 2 which sell from
time to time.
If the big dogs initiate such a move I will surely join.

« Reply #15 on: March 22, 2011, 10:58 »
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I'm just a humble gold vector contributor. I just opted out.

« Reply #16 on: March 22, 2011, 11:19 »
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Could some one please explain me what makes illustration Vetta different from photo Vetta ?
Why so much negativity against it with illustration but not against it regarding photos ?
When photo Vetta was introduced, the deal for producers was much better, then having lured us in, they shafted us.

Yes i know this, but now its the same deal for illustration and photo vetta. so why not rebel against photo vetta as well ???

If you read the vector and video threads about this you'll see that the issue is that iStock priced things such that it was more than likely the actual dollar royalty would be lower with Vetta than it is now. So they added a 5% "bonus" which at some point will go away to try and make the deal more appealing. Vector and Video were already a more expensive product, so they didn't want to increase the price too much, especially at first.

I did "rebel" against photo vetta and dropped it in September. They subjected the buyers to highway robbery (nearly doubled the prices) and got existing contributors to be happy with that by sharing some of the extra with them. For those who were heavily invested in Vetta it was as if they were hooked on something addictive already, so there was no fuss for the most part (except from buyers).

With next year's royalties driven by RC targets and high-priced images being a way to try and meet those targets, I doubt anyone could get much traction trying to get Vetta/Agency photographers into rehab and weaned from this. If buyers rebelled and just stopped buying, that might be a way this would rewind back to what Vetta started out as (which I think was a good idea, before the royalty rate reduction, introduction of fake-exclusives from Getty, etc.).

« Reply #17 on: March 22, 2011, 12:01 »
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Could some one please explain me what makes illustration Vetta different from photo Vetta ?
Why so much negativity against it with illustration but not against it regarding photos ?

I believe the price jump from an exclusive medium is 10 credits to 50 credits for medium vetta. Thats a 5 X jump.
The avg jump from regular to vetta vectors is a little more than 2 X. with the commission cuts and the decrease in downloads, it doesnt seem worth it from the contributors point of view

« Reply #18 on: March 22, 2011, 12:08 »
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The problem I see for the video and vector protesters is that IS will be keenly aware that if they gave an inch on rates they'd have a massive clamor from photographers to do the same for them.

Absotively.

video contributors can be like the Tunisia of istock rebellion

« Reply #19 on: March 22, 2011, 12:15 »
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Could some one please explain me what makes illustration Vetta different from photo Vetta ?
Why so much negativity against it with illustration but not against it regarding photos ?

I believe the price jump from an exclusive medium is 10 credits to 50 credits for medium vetta. Thats a 5 X jump.
The avg jump from regular to vetta vectors is a little more than 2 X. with the commission cuts and the decrease in downloads, it doesnt seem worth it from the contributors point of view

OK now I understand.  Then why on earth would someone in his right mind join video/illustrator vetta ?

« Reply #20 on: March 22, 2011, 12:43 »
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Yeah, the video (and now vector) contributors crunched the numbers and it's not worth it. Especially since buyers who are purchasing Vettas will have had to buy a larger credit pack, which puts the individual credit price lower, so in some instances, it's only a few dollars more for the contributor.

« Reply #21 on: March 22, 2011, 13:34 »
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This addresses the bigger picture about the ability to negotiate terms and conditions. It seems like everywhere else on earth where two businesses agree to do business together, both would have some say in the compensation of each party. Is it even legal for them to automatically opt you in on an agreement where you NEVER had a chance to voice your concerns?

« Reply #22 on: March 22, 2011, 13:59 »
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This addresses the bigger picture about the ability to negotiate terms and conditions. It seems like everywhere else on earth where two businesses agree to do business together, both would have some say in the compensation of each party. Is it even legal for them to automatically opt you in on an agreement where you NEVER had a chance to voice your concerns?

If the contract you signed says that the powerful party can change any and all terms at any time for any or no reason, sure it is, at least in the US. Some parts of the contract might end up being unenforceable if anyone took it to court, but given the power and money disparity they know that's very unlikely. Not to mention that there are some weasel words that say it's all arbitration in Alberta for disputes.

Your option as a contributor is  to quit if you don't like it. Not always appealing, I grant you, but such is the nature of contracts where one party is much more powerful than the other.

« Reply #23 on: March 22, 2011, 16:15 »
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We were promised something big and special when vetta was taken away from us back in september, but this is definitely not we bargained for. It is especially insulting to video contributors where in one scenario a regular sale earns more for the artist than the equivalent vetta sale, or in another scenario where the artist gets $3 more and istock gets $50 dollars more per sale. In our case with vectors the examples aren't as flagrant, however they still exist... for example for any contributor gold and above a 25 or 30 credit file nets almost the same or more than a vetta 40 credit file.

What this all boils down to is this - istock is proposing a 25-33% cut in royalties to vector and video artists and this is our way of saying no thanks.   

« Reply #24 on: March 22, 2011, 16:51 »
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What this all boils down to is this - istock is proposing a 25-33% cut in royalties to vector and video artists and this is our way of saying no thanks.   

If the experience with the partner program is anything to go by, if you can get enough contributors to withhold their content, they'll come back with a better offer. In the case of the partner program, the better offer was still a stinker, so they're clearly trying to get whatever they're looking for at the absolute minimum cost to them.

The other big advantage I think you have is no big block of admin/inspector content to put into the video/illustration Vetta collection to get it going (which there was/is for photos).

The video folks are keeping track of the percent of video diamonds opted out - might be harder to do with illustration diamonds as there are more of you, but being able to say what percent of diamonds were opted out (or what percent of diamond content if that number makes your case better) would be good marketing weapon.


 

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