Agency Based Discussion > Envato

Envato Getting Rid of Contributor Bonus

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Mimi the Cat:
Yeah of course....

Email received today
"We’re changing the way we share revenue from inactive Elements subscribers

Hi there,

We are announcing an important change to the way that we share revenue from some Elements subscribers.

Until now, we’ve used 50% of the revenue from inactive Elements subscribers (subscribers who don’t license any items in a given month) to fund different content creation programs and Author incentives. The most significant of these programs and incentives has been the Content Bonus.

We’ve recently been taking a closer look at how we can update our strategic focus. As part of this, we have reviewed these programs and have made the difficult decision to discontinue the Content Bonus and the sharing of revenue from inactive subscribers in this way.

The Content Bonus was introduced to help support Authors in their decision to join Elements. It provided a boost to earnings and helped us grow our library by rewarding Authors who publish regularly.

Now, 6 years on, we have over 5,000 Authors on Elements and our publishing rate has grown strongly over time. With over 10 million items, Envato Elements has one of the largest libraries of any unlimited creative content subscription service in the world.

This success, driven by our talented Author community and the high quality content we feature on Elements, means we have more and more subscribers signing up every day.

More subscribers equal more earnings for Elements Authors. In fact, the earnings we pay to our Elements Author community has more than doubled in the last 2 years alone. 

We believe funds previously provided for the Content Bonus are better invested in continuing to attract, retain, and grow even more subscribers. These investments will help to secure a strong future for Elements and ultimately benefit Authors by increasing the overall amount and flow of future earnings.

We know that the Content Bonus represents a much anticipated component of many Authors’ incomes each month, so we’re providing as much notice as possible to allow you time to prepare for this change.

The last payment of the Content Bonus will be in September 2022 (covering the July earning month).

It is important to note that these changes do not impact our 50% subscriber share model. Our subscriber share model remains one of the most equitable and community-oriented in the industry.

If you have any questions about this decision, head over to our forums and join the discussion here.

Usual corporate bollox

Justanotherphotographer:
Started writing a lengthy reply to this nonsense, but really what’s the point. It’s just another cash grab because they can.

Mantis:
It was just a matter of time. Envanto was my last decent earner being in this program.  Once again then spin masters have struck.

cobalt:
But at least they are letting people know well in advance.

Agencies will change over time, but if they communicate clearly it really helps.

Now those that want to, can make an extra effort getting files online.

And perhaps they will reconsider and come up with another bonus special.

Mimi the Cat:

--- Quote from: cobalt on June 08, 2022, 13:53 ---But at least they are letting people know well in advance.

Agencies will change over time, but if they communicate clearly it really helps.

Now those that want to, can make an extra effort getting files online.

And perhaps they will reconsider and come up with another bonus special.

--- End quote ---

Seriously?  :o As to a new bonus that will never happen.

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