pancakes

MicrostockGroup Sponsors


Author Topic: Minimum prices at Pond5  (Read 33972 times)

0 Members and 1 Guest are viewing this topic.

« on: October 04, 2016, 05:20 »
+5
Received this exciting (no, really) email:

Quote
Our goal is to help you grow your business on Pond5. One of the trends weve seen recently is that some creative assets are being under-priced and can command a price greater than what they are currently listed for. We want to address that.

Starting on October 6, 2016 we will be raising the minimum price for all video assets on the site to the following:
4K / 4K+
$50 Minimum

HD / 2K
$25 Minimum

SD / WEB
$15 Minimum

Good news! Even though the minimum prices are still far from what I would ask, it's a step in the right direction. Hopefully it also teaches some contributors the value of video footage.


« Reply #1 on: October 04, 2016, 05:52 »
+6
Way too low of course :\

angelawaye

  • Eat, Sleep, Keyword. Repeat

« Reply #2 on: October 04, 2016, 06:57 »
0
--
« Last Edit: October 04, 2016, 09:56 by angelawaye »

« Reply #3 on: October 04, 2016, 07:00 »
+2
Way too low of course :\

HD minimum increased by 150% and you can still set the prices to whatever you want...

Personally, I think that a common cat clip can cost $25 while a hyperlapse spanning five buildings in Madrid can cost $300. I think it's crazier to set "easy" clips to $79 while hard clips cost the same... THAT, if anything, will lead to people looking elsewhere for lower prices.
« Last Edit: October 04, 2016, 07:21 by increasingdifficulty »

« Reply #4 on: October 04, 2016, 07:16 »
+2
I got the email too. I made some of my videos $10 so they probably want more profit ... Not sure if it will hurt my sales though...

Why do you set clip prices so low? I think by setting too low might hurt your sales more than raising prices.

Can we see those 10$ clips :)

alno

« Reply #5 on: October 04, 2016, 07:44 »
+4
I'm surprised how pond5 has become quite a good selling agency with such inconsistency and experimentation. Raising minimum prices seems good for contributors but quite desperate irrational action with rapidly growing collection. It's quite obvious that trashy clips numbers are increasing way faster than quality ones as they are produced by thousands instead of hundreds.
I always wondered why some simple 150 frames long static 4K clip has to cost 200 times more than a screenshot from it :)

SpaceStockFootage

  • Space, Sci-Fi and Astronomy Related Stock Footage

« Reply #6 on: October 04, 2016, 08:18 »
+3
I've never figured out why 4K has to be four times more than HD. Sure, there's four times more pixels, but does it cost four times more to produce? Yes, you'll get people saying about render times, storage space, the cost of cameras for example. But take storage... if you get $75 more for a 4K clip then you only need to sell one and you've got a 1TB hard drive right there.

The shooting takes the same time, the editing as well, maye not rhe rendering... yes, you need better equipment, but I still think that 4K is overpriced. What's going to happen when 8K is on the up in five to ten years? Will that be $800 a clip? Will 16K be $3200?

If stock is anything like the technology used to create it, then 4K should reduce over time, and the 8K should be sold at the price that 4K did originally. I appreciate there's more to stock than technology, but if you ask somebody why their 4K stuff is so expensive, that's usually all they'll talk about.




alno

« Reply #7 on: October 04, 2016, 08:38 »
+1
I've never figured out why 4K has to be four times more than HD. Sure, there's four times more pixels, but does it cost four times more to produce? Yes, you'll get people saying about render times, storage space, the cost of cameras for example. But take storage... if you get $75 more for a 4K clip then you only need to sell one and you've got a 1TB hard drive right there.

The shooting takes the same time, the editing as well, maye not rhe rendering... yes, you need better equipment, but I still think that 4K is overpriced. What's going to happen when 8K is on the up in five to ten years? Will that be $800 a clip? Will 16K be $3200?

If stock is anything like the technology used to create it, then 4K should reduce over time, and the 8K should be sold at the price that 4K did originally. I appreciate there's more to stock than technology, but if you ask somebody why their 4K stuff is so expensive, that's usually all they'll talk about.

There are a lot of cloud storages which cost close to nothing nowdays. 4K quadruple render time is a real issue for you I guess since you have a lot of CG.
Almost every $700+ compact camera produced recently is capable of shooting 4K, not to mention modern smartphones. Of course quality is not the same everywhere and great deal of that will look really terrible on 4K TV screen. As a stock producer I'm happy to sell some 4K footage for $191 on Videoblocks but I clearly understand that average 4K non-slow motion clip is hugely overpriced now.

angelawaye

  • Eat, Sleep, Keyword. Repeat

« Reply #8 on: October 04, 2016, 08:51 »
+1
I guess we will have to see how it goes in due time ...
« Last Edit: October 04, 2016, 08:54 by angelawaye »

« Reply #9 on: October 04, 2016, 09:22 »
0
I think these are good prices to test how they will do. If they like the result theyll probably raise them even more.

But if they see a loss of critical volume, they might roll back.

Of course this is an opportunity for envato, if they gave people a proper upload system, they would get more content and more traffic because their prices are lower. If you are a video blogger, youll be looking for alternatives.

« Reply #10 on: October 04, 2016, 09:35 »
+7
I got the email too. I made some of my videos $10 so they probably want more profit ... Not sure if it will hurt my sales though...

$10 per video is an absolute joke. Did you forget to take the lens cap off? You're shooting yourself and everyone else in the foot.

alno

« Reply #11 on: October 04, 2016, 09:36 »
0

Of course this is an opportunity for envato, if they gave people a proper upload system, they would get more content and more traffic because their prices are lower.

They wouldn't get more content :) Sometimes it looks like all other agencies have saboteurs working for Videohive as reviewers not accepting 80% of uploaded footages.

angelawaye

  • Eat, Sleep, Keyword. Repeat

« Reply #12 on: October 04, 2016, 09:43 »
0
--
« Last Edit: October 04, 2016, 09:55 by angelawaye »

« Reply #13 on: October 04, 2016, 09:53 »
+3
Well done pond5...artists must be educated to value their work...raising prices is always good if you want to keep stock healthy...the only reason why bloggers buy footages at 10$ is because some hobbyst artist sell it...
Stock footage is different from stock photography...volume is not enough to price so low...

« Reply #14 on: October 04, 2016, 11:31 »
+2
pond5 doesn't allow you to buy a small web size version for a lower price. Many other agencies do, so you can buy a websize for 10 dollars or less.

So the flat higher price for hd or 4k at other agencies is balanced against the option to buy a small resolution file.

And of course other agencies give very high discounts, so the 200 dollar 4k price might just be window dressing.

I like real price models, I am sure they had a look at the whole market and chose their prices close to what customers are actually paying elsewhere.

And then there is membership...high quality files for 8 dollars...will be interesting to see how many customers will switch to membership now. And of course those customers are lost to all of us who don't have files in the membership program.


« Reply #15 on: October 04, 2016, 11:44 »
0
And of course other agencies give very high discounts, so the 200 dollar 4k price might just be window dressing.

Exactly, the good people at Shutterstock do it all the time. I believe the average HD price can be somewhere closer to $59 rather than $79... That's 75%.
« Last Edit: October 04, 2016, 16:09 by increasingdifficulty »

KB

« Reply #16 on: October 04, 2016, 12:14 »
0
And of course other agencies give very high discounts, so the 200 dollar 4k price might just be window dressing.

Exactly, the good people at Shutterstock do it all the time. I believe the average price can be somewhere closer to $59 rather than $79... That's 75%.
Are you talking about commission or sales price? Subs (packs) or cart sales?

4K cart sales are priced at $199, we get $59.70. I have not seen discounts from that. 4K packs are priced from $185.80 to $170.36, netting us around $51-$56. I also have not seen anything lower than that. Not that I've had that many 4K sales -- probably only about a dozen over the last few years. So maybe you've seen some discounts I haven't.

« Reply #17 on: October 04, 2016, 12:46 »
+1
4K cart sales are priced at $199, we get $59.70. I have not seen discounts from that. 4K packs are priced from $185.80 to $170.36, netting us around $51-$56. I also have not seen anything lower than that. Not that I've had that many 4K sales -- probably only about a dozen over the last few years. So maybe you've seen some discounts I haven't.

I was talking HD clips. Don't see many 4k sales (even though almost all my clips have a 4k version) so that's not a reality right now.
« Last Edit: October 04, 2016, 16:08 by increasingdifficulty »

KB

« Reply #18 on: October 04, 2016, 16:02 »
+1
I was talking HD clips Don't see many 4k sales (even though almost all my clips have a 4k version) so that's not a reality right now.
Oh! Sorry, since the last several posts were all about 4K, I assumed that's what you had meant.

You're right, HD clips are supposed to be priced at $79 for cart sales, giving us $23.70, but sometimes (often) are priced less. Same goes for sub sales -- they're supposed to range around $68-74, giving us $20-$22, but those are frequently showing up at < $20.  :(

« Reply #19 on: October 04, 2016, 16:13 »
0
Oh! Sorry, since the last several posts were all about 4K, I assumed that's what you had meant.

Yes, I saw that now too. I get a lot of $11.55 sales, so maybe that's a discount on a standard def version?

KB

« Reply #20 on: October 04, 2016, 19:09 »
0
I get a lot of $11.55 sales, so maybe that's a discount on a standard def version?
Yeah, I get a lot of sales like that (that don't fit in the price range they are supposed to). I assume like you that it's a discount on the next higher bracket. So a $16 sub sale is most likely an HD, and a $8 or $10 sub sale is likely an SD. ($11.55 is close to the normal range, according to my notes.) It's a bit annoying they don't identify them as such, but it's always been that way. It happens with cart sales, too, but less often.

THP Creative

  • THP Creative

« Reply #21 on: October 04, 2016, 20:40 »
+1
Raising the minimum can't be a bad thing. I didn't get the email but thanks for sharing.

« Reply #22 on: October 05, 2016, 10:45 »
+1
Received this exciting (no, really) email:

Quote
Our goal is to help you grow your business on Pond5. One of the trends weve seen recently is that some creative assets are being under-priced and can command a price greater than what they are currently listed for. We want to address that.

Starting on October 6, 2016 we will be raising the minimum price for all video assets on the site to the following:
4K / 4K+
$50 Minimum

HD / 2K
$25 Minimum

SD / WEB
$15 Minimum

Good news! Even though the minimum prices are still far from what I would ask, it's a step in the right direction. Hopefully it also teaches some contributors the value of video footage.

Progress! I didn't get the email, but I found out why on the P5 forums:

Hi all. We are testing higher minimum pricing levels starting with video later this week. This email went out only to artists who had clips which fell below our new minimum pricing levels. If you did not receive the email, there is nothing to worry about, your clip prices already comply. If you did receive the email please check your clips priced below the minimum and adjust accordingly. As many of you know and appreciate, we remain the only major player in the industry which allows artists to set their own prices. Please let us know if you have any questions.

So only people who had files below the new minimum got the mail. Apparently recently uploaded and unedited files which are at 1$ also trigger the mail.
« Last Edit: October 05, 2016, 10:48 by ccbcc »

« Reply #23 on: October 06, 2016, 13:49 »
0
Will they force current clips at 15 or 20 dollars up to 25 or will it just be newly uploaded content?

« Reply #24 on: October 06, 2016, 21:57 »
+9
Using reason, mathematics and common sense didn't work. Finally, Pond5 had to force you bottom feeders to raise your prices to (or closer to) a respectable level, and reduce contributing to the cheapening of our collected product. Thank you Pond5!

Now let's see if you stubborn $10 (now $25) clip sellers will be honest and report back when your monthly dollar amounts increase in the coming months and admit that those of us begging you to raise your prices were correct and trying to steer you the right way all along.

Then maybe even after that, you'll realize we were also right about dumping bottom feeding sites like Envato and artist-hating, commission stealing pieces of garbage like iStock/Getty. Time to start letting those companies adapt or die, and time to only support the fair(er) ones.

We all know you won't though.


 

Related Topics

  Subject / Started by Replies Last post
33 Replies
18440 Views
Last post August 02, 2018, 07:04
by Sstr
23 Replies
9742 Views
Last post September 07, 2019, 09:08
by StockDaebak
16 Replies
6396 Views
Last post June 15, 2021, 11:05
by Rage
2 Replies
4271 Views
Last post August 07, 2021, 00:52
by kall3bu
9 Replies
3733 Views
Last post February 04, 2023, 20:51
by Uncle Pete

Sponsors

Mega Bundle of 5,900+ Professional Lightroom Presets

Microstock Poll Results

Sponsors