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Author Topic: More great news from Pond5  (Read 748 times)

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wds

« Reply #1 on: May 20, 2020, 07:59 »
0
https://www.cinema5d.com/pond5-expands-distribution-rights-legal-coverage-media/

 ::)

But wouldn't this hurt P5 as well because they will not be selling higher price licenses?

« Reply #2 on: May 20, 2020, 21:17 »
+2
https://www.cinema5d.com/pond5-expands-distribution-rights-legal-coverage-media/

 ::)

But wouldn't this hurt P5 as well because they will not be selling higher price licenses?

I think it's a way pond5 is trying to make clips more 'attractive' to buyers - but I don't think it will work.
a) Buyers who can afford big t.v. studio productions PAY that money for exclusivity, etc.
b) Buyers who can't wouldn't anyways.

Now it just makes it cheaper for the buyers who would have paid the big $$ anyways, so the net result is less revenue to pond, and less revenue to creators.

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« Reply #3 on: May 21, 2020, 01:58 »
0
https://www.cinema5d.com/pond5-expands-distribution-rights-legal-coverage-media/

 ::)

But wouldn't this hurt P5 as well because they will not be selling higher price licenses?

I think it's a way pond5 is trying to make clips more 'attractive' to buyers - but I don't think it will work.
a) Buyers who can afford big t.v. studio productions PAY that money for exclusivity, etc.
b) Buyers who can't wouldn't anyways.

Now it just makes it cheaper for the buyers who would have paid the big $$ anyways, so the net result is less revenue to pond, and less revenue to creators.

True, but it could make Pond5's offering more attractive to those who can afford big TV productions... but currently get their stock elsewhere.


 

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