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Selling Stock Direct / What features should a platform for the direct sale of footage have?
« on: June 04, 2024, 06:42 »
Hi all!
I recently wrote an article ( https://blog.mediacastpro.net/2024/05/27/stock-footage-better-to-sell-directly-or-use-an-agency/ ) on the advantages and disadvantages of:
Specifically on mediaCastpro:
Is there any other feature that you think mediaCastpro lacks to really become a (almost) direct sales platform?
Some sellers have told us that they would like a little more flexibility on the choice of sales licenses, for example, to be able to sell some footage with a limited-time exclusive license. In case you also find the two licenses currently provided (standard and exclusive) lacking in flexibility, in what terms would you like more flexibility?
Every opinion is welcome. Thank you!
I recently wrote an article ( https://blog.mediacastpro.net/2024/05/27/stock-footage-better-to-sell-directly-or-use-an-agency/ ) on the advantages and disadvantages of:
- Selling stock footage through a microstock agency
- Selling stock footage directly
Specifically on mediaCastpro:
- The seller can freely choose the selling prices of each video.
- Videos are put up for sale immediately without the need for prior approval.
- The seller gets at least 70% of each sale (versus 15-40% of many microstock agencies).
- The seller has a "shop" page in which all his/her videos for sale are shown and searches can be done within it.
- There are (almost) no constraints on codecs, resolution, duration, number of audio tracks, or anything else. For example, it is also possible to sell videos that are 3 hours long or have a Log profile (in the latter case, a LUT of the seller's choice can also be applied to the preview).
- The seller can choose whether to sell the footage with a standard license (i.e., multiple buyers can purchase and use it) or with an exclusive license (i.e., only one buyer can purchase it and get exclusivity). Both licenses allow unlimited use on any distribution channel, but of course only the exclusive license allows resale.
Is there any other feature that you think mediaCastpro lacks to really become a (almost) direct sales platform?
Some sellers have told us that they would like a little more flexibility on the choice of sales licenses, for example, to be able to sell some footage with a limited-time exclusive license. In case you also find the two licenses currently provided (standard and exclusive) lacking in flexibility, in what terms would you like more flexibility?
Every opinion is welcome. Thank you!