Quote from: BaldricksTrousers on October 31, 2013, 09:16
The reason they couldn't (or at least, won't) dump all the independent files is that it would immediately create a several hundred percent inflation of the lowest price points, which they use to try to lure buyers in. Faced with that, the buyers would desert in droves, so to keep the buyers they would have to cut the price of all the exclusive files in the main collection to the level of independent files, which would probably cut the average exclusives' earnings by more than half overnight, prompting a rush for the door by the remaining suppliers.
Yes, but cutting the price in half isn't necessarily the same as half revenue. Remember that when prices where a fraction of what they are today, overall revenue was often higher. High prices and price discrepancy could be the main reason buyers have left. And image exclusivity as a third option, yes, that sounds good.
And why not raise royalties to 50/50, wait ... no ... I'm having fantasies again ...
