Author Topic: Selling directly to customer. (Read 4050 times)

rglinsky · « **on:** April 22, 2013, 04:10 »

Hello everyone.
I would like to have an advise. There is a customer who wants to by my images. They will be used in application for smartphones and the subject is - city guides for travelers. There will be free versions of the applications, but complete guide will be for sale. So, the question is how much should I take for each photo?
Thank you.

Poncke · « **Reply #1 on:** April 22, 2013, 12:17 »

How many apps and guides will he be selling?

rglinsky · « **Reply #2 on:** April 22, 2013, 14:09 »

There will be one guide per each city (currently european cities only). So, I guess - one application will include one guide.

Poncke · « **Reply #3 on:** April 22, 2013, 15:24 »

No, how many apps and guides will he be distributing.

rglinsky · « **Reply #4 on:** April 22, 2013, 15:37 »

Oh, I see!

Honestly, I don't know. This is a start-up project. I guess even customer don't know the number of copies. Personally I don't think that they will distribute more than 10.000 copies. Again, I don't have exact numbers.

Poncke · « **Reply #5 on:** April 22, 2013, 15:49 »

Well its important to know to determine your price. For 10000 copies you can ask 15-25 dollar per image. For 500.000 copies you can ask 100 dollar per image. For example.

rglinsky · « **Reply #6 on:** April 22, 2013, 15:57 »

Thank you Poncke! So, the number of copies is what that determines the price. As I understand, this is like extended RF license on microstocks. And what if the application will be distributed completely for free? In this case the price per image will significantly drop?

Poncke · « **Reply #7 on:** April 22, 2013, 16:05 »

It shouldnt matter, its about the print run. There are many factors what determine the prices, the print run is one. And yes, I am comparing it to a RF licence because I assume you are selling the images as RF on agencies as well. If you sell them as RM it becomes a whole different ball game. And then the price goes up as well.

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Author Topic: Selling directly to customer. (Read 4050 times)

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