MicrostockGroup

Agency Based Discussion => Shutterstock.com => Topic started by: JimP on February 09, 2017, 19:02

Title: Hubspot
Post by: JimP on February 09, 2017, 19:02

Anyone else notice the new partnership for SS? Offset or us?

http://www.reuters.com/article/idUSFWN1FU0V1?feedType=RSS (http://www.reuters.com/article/idUSFWN1FU0V1?feedType=RSS)

Hubspot - enters strategic partnership with shutterstock to bring thousands of curated images from shutterstock's collection to hubspot customers worldwide Source text for Eikon: Further company coverage:

Title: Re: Hubspot
Post by: Pauws99 on February 11, 2017, 03:31

As its 50,000 images im guessing offset but its not very clear from what i've seen

Title: Re: Hubspot
Post by: Jo Ann Snover on February 11, 2017, 05:31

Your post was the first I'd heard about this. If you look at the company's web site, HubSpot offers their customers email and web site templates

https://marketplace.hubspot.com/products (https://marketplace.hubspot.com/products)

I'm guessing that one or more of their offerings to customers will now include free or paid images - so it could be like the Facebook ad deal where we see 38 cent SODs? SS's press release didn't say much more than the Reuters article

http://investor.shutterstock.com/phoenix.zhtml?c=251362&p=irol-newsArticle&ID=2244746 (http://investor.shutterstock.com/phoenix.zhtml?c=251362&p=irol-newsArticle&ID=2244746)

HubSpot's blog made it sound similar to the FB deal

https://www.hubspot.com/company-news/shutterstock-and-hubspot-partner-to-bring-digital-marketers-easy-access-to-images (https://www.hubspot.com/company-news/shutterstock-and-hubspot-partner-to-bring-digital-marketers-easy-access-to-images)

"The Shutterstock images will be available for free to all customers using the HubSpot COS, and can be accessed both on the web and in the HubSpot app for unlimited download. The library will include Shutterstock's most popular business and travel images from 2016, as well as the site's essentials, including some illustrations."

Given that the HubSpot user isn't paying, I sincerely hope that there are per-use payments to contributors (like the FB deal) rather than just a licensing deal for a lump sum where the money goes to SS. It does sound as though they've chosen a subset of images though, so sales opportunities only for a small subset of contributors.

Shutterstock's Q4 2016 earnings call is Feb 27th. Possibly they'll talk more then.

I wondered what HubSpot was good for (and not) and found this

https://www.impactbnd.com/blog/biggest-problems-with-hubspot (https://www.impactbnd.com/blog/biggest-problems-with-hubspot)

Title: Re: Hubspot
Post by: Pauws99 on February 11, 2017, 06:39

Thanks I'm waiting for the next earnings call with interest

Title: Re: Hubspot
Post by: JimP on February 12, 2017, 15:05

Thanks Jo Ann I had that one press release and nothing else.