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Author Topic: SS now showing keywords used to find images  (Read 15864 times)

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« on: April 22, 2011, 12:34 »
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I just noticed that the SS darkroom now shows the keywords used to find the images.

It shows the top 5 keywords used and the percentage for each of them. No real surprises in my short look at it, but many many of the searches seem to be just one word as I suspected. Not only because the chances that a multiple keyword search is used enough to show up in the top 5 is lower and because I think buyers tend to try one word, then if they don't see an image they like in the first few pages then they try more words.

In any case, this is more potentially interesting and useful data from SS. Thanks.


« Reply #1 on: April 22, 2011, 13:15 »
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Thanks for the heads up on this.  Interesting, but like you said not real surprising what keywords are used.

« Reply #2 on: April 22, 2011, 13:27 »
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I like this.

« Reply #3 on: April 22, 2011, 13:31 »
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very cool.  Thanks for the heads up.  A few surprised for me - it is very fun to see the whole list of used keywords and their %.  i think it will be quite useful for keywording images in the future.

rubyroo

« Reply #4 on: April 22, 2011, 13:44 »
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That's great!   So helpful.  Some surprises in there for me too.  I'm looking forward to seeing what other treats they have in store for 'The Darkroom'.  I see their speeding up the message boards too (currently down for maintenance).  I love Shutterstock  :-*
« Last Edit: April 22, 2011, 14:43 by rubyroo »

« Reply #5 on: April 22, 2011, 13:53 »
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I love it! Quite a few surprises, including the number of scientific searches.

LSD72

  • My Bologna has a first name...
« Reply #6 on: April 22, 2011, 14:04 »
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Neat. I see though a few of mine hit  mainly on two words. Majority was one word though.

« Reply #7 on: April 22, 2011, 14:09 »
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Thanks for notifying us. Very interesting and quite a few surprises in there.

More evidence to me that Istock's CV simply does not allow the buyers the flexibility of the full vocabulary. Several of the main keywords used to find my images would either not have been permitted or would have been side-tracked to a different meaning.

« Reply #8 on: April 22, 2011, 14:40 »
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Very interesting!  I hadn't tried out the Darkroom feature before.  Thanks for posting :)

More evidence to me that Istock's CV simply does not allow the buyers the flexibility of the full vocabulary. Several of the main keywords used to find my images would either not have been permitted or would have been side-tracked to a different meaning.

Same experience here.  It's frustrating to see how many potential sales I could be missing at Istock because the top searched words on a given image may not be part of the CV.

« Reply #9 on: April 22, 2011, 15:10 »
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It's frustrating to see how many potential sales I could be missing at Istock because the top searched words on a given image may not be part of the CV.

That is so true.   But once you've committed to something like CV there's really no going back.  The thing that convinces me it's a loser is that no other microstock sites - even new ones - have gone down that road.

Like many things about IS today, the CV probably works fine for the big sellers of mainstream subjects - and all the niche stuff just goes over the side.

« Reply #10 on: April 22, 2011, 15:14 »
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I looked at it a bit more and there are a few things that are confusing to me, for instance these keywords were listed for a file with only one download...

central (33%); central park (33%); park (33%)

does that mean that the person was searching on "central, central park, park" or  was the search for " "central park" central park " ?

(as an aside, if I was searching for an image of central park in NYC, I'd have considered this image a spam, since I think they keywords I actually had were "central oregon" and "smith rock state park" - I guess the buyer wanted it though.)

In any case, there were a few surprises, but I'm not sure quite how to take advantage of this info. Unfortunately we can't see the searches that didn't show the image but should have (missing keywords). Although maybe looking through the top 100 keywords might help for that.

I do like the features they are putting in the darkroom section. I only wish they would include the files with 0 sales, especially while sorting by upload date.

As far as the CV on IS goes, I always thought that "none of the above" should be a viable CV for any given keyword. So that way I could have Mount Helen - that isn't Mt St Helen.

« Reply #11 on: April 22, 2011, 16:39 »
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I think it is a bit like Dreamstime, where I recently sold a picture of some wooden flowers with the keyword "madeira". Not at all relevant, and I certainly didn't have that in my list of keywords. But it was the latest keywords the buyer had used, before he found my picture by visual search.

WarrenPrice

« Reply #12 on: April 22, 2011, 16:48 »
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I looked at it a bit more and there are a few things that are confusing to me, for instance these keywords were listed for a file with only one download...

central (33%); central park (33%); park (33%)

does that mean that the person was searching on "central, central park, park" or  was the search for " "central park" central park " ?

(as an aside, if I was searching for an image of central park in NYC, I'd have considered this image a spam, since I think they keywords I actually had were "central oregon" and "smith rock state park" - I guess the buyer wanted it though.)

In any case, there were a few surprises, but I'm not sure quite how to take advantage of this info. Unfortunately we can't see the searches that didn't show the image but should have (missing keywords). Although maybe looking through the top 100 keywords might help for that.

I do like the features they are putting in the darkroom section. I only wish they would include the files with 0 sales, especially while sorting by upload date.

As far as the CV on IS goes, I always thought that "none of the above" should be a viable CV for any given keyword. So that way I could have Mount Helen - that isn't Mt St Helen.

I think you are right on with the "central park" analysis, Tom,  and I am convinced that a lot of the "spamming" paranoia is just that .... misunderstanding and paranoia.

Also, I did learn a lot from just a short browse.  Much of what I thought would be used for keywords on my images was WAY off.  And, I need to shoot a lot more stuff on which I can use the keyword "Native American." 

I'm starting to see what Sean (SJLocke) is talking about.  Did I just share too much?  LOL

« Reply #13 on: April 22, 2011, 16:55 »
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Very interesting!  I hadn't tried out the Darkroom feature before.  Thanks for posting :)

More evidence to me that Istock's CV simply does not allow the buyers the flexibility of the full vocabulary. Several of the main keywords used to find my images would either not have been permitted or would have been side-tracked to a different meaning.

Same experience here.  It's frustrating to see how many potential sales I could be missing at Istock because the top searched words on a given image may not be part of the CV.

to the OP, thankyou

Pleased to see other people have picked up on istock as well. One of my best sellers has 33% of sales based on a keyword istock considers not relevant. 

Fascinating what is used, some are how you would think but for some images keywords that I would have thought fundamental barely being used, and for others keywords on early images that I dont add anymore because they are only marginally relevant pulling 5-10%

RacePhoto

« Reply #14 on: April 22, 2011, 17:05 »
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I think you are right on with the "central park" analysis, Tom,  and I am convinced that a lot of the "spamming" paranoia is just that .... misunderstanding and paranoia.

Also, I did learn a lot from just a short browse.  Much of what I thought would be used for keywords on my images was WAY off.  And, I need to shoot a lot more stuff on which I can use the keyword "Native American." 

I'm starting to see what Sean (SJLocke) is talking about.  Did I just share too much?  LOL

Yes, no telling secrets like MY best keywords.  ;)

It was educational, I found one of my ELs with no words (visual search I guess?) Found two that I always wondered why people were buying them and the information explained it. 90% were using one word that was in with a whole bunch that it could have been.

But it's nice to know that people found my images without using a thesaurus and just used simple English words! I'm not wasting time looking for more words than exactly what's prominent in the image and happy to see it's that way. Of course I'll keep using the biological classifications and proper names, but I won't be using five different ways to label a red rose as four other subtle variations of red!

I think I have some ideas for new images now that I see what people were looking for. Cool!

« Reply #15 on: April 22, 2011, 18:51 »
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I like this option very much!

« Reply #16 on: April 22, 2011, 19:37 »
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I looked at it a bit more and there are a few things that are confusing to me, for instance these keywords were listed for a file with only one download...

central (33%); central park (33%); park (33%)

does that mean that the person was searching on "central, central park, park" or  was the search for " "central park" central park " ?

(as an aside, if I was searching for an image of central park in NYC, I'd have considered this image a spam, since I think they keywords I actually had were "central oregon" and "smith rock state park" - I guess the buyer wanted it though.)


----------------------------------------------


I think the example above is showing how SS is dividing up the best match points given to an image that has recorded a sale. 

Somebody searched for "central" and "park" and purchased your image.  SS then awarded .33 of a point to "central park", .33 to "central" and .33 to "park" boosting your image moderately in all three searches.  If only a single term is searched rather than two, 1 point is awarded to that term and it gets a more significant boost in best match.

I have a bunch of images that have sold once and now give .33 to a bunch of nonsense terms, things that almost nobody (other than the person who purchased my image) would search on.  That fact that they are being awarded at all means that they must be the search that was used to find the image.   


« Reply #17 on: April 23, 2011, 00:36 »
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I like it. If i can see this: red (31%); background (22%); red background (8%) I presume that
- "red" was used when buyer searches in "background & textures" category only
- "red background" was used when buyer doesn't use categories when searching
- "background" was used when buyer doesn't know what he wants to download at all and just tries to use wholly his subscription

Interesting for me is that if I take a look at few similar images with almost or absolutely identical keywords, their "Downloads for Keyword" breakdown is completely different.

« Reply #18 on: April 23, 2011, 04:55 »
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Also, I did learn a lot from just a short browse.  Much of what I thought would be used for keywords on my images was WAY off.  And, I need to shoot a lot more stuff on which I can use the keyword "Native American." 

I'm starting to see what Sean (SJLocke) is talking about.  Did I just share too much?  LOL

Since you gave away this valuable info, I can share something back: my Scandinavian tower cakes have been bought several times using the keyword "kransekake". Time to go entering Norwegian keywords for all the other images too. ;)

Oh, and a while ago Dreamstime refused to let me use locality names in keywords for a series with children on top of a mountain. About 20% of the sales on SS are based on keywords such as "Norway", "Andalsnes" and "Rauma". I also see from the map that many of the sales of these pictures are local.

« Reply #19 on: April 23, 2011, 06:17 »
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Definitely some surprises for me. :) I do love the direction SS is taking.

sc

« Reply #20 on: April 23, 2011, 08:49 »
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I looked at it a bit more and there are a few things that are confusing to me, for instance these keywords were listed for a file with only one download...

central (33%); central park (33%); park (33%)

does that mean that the person was searching on "central, central park, park" or  was the search for " "central park" central park " ?

(as an aside, if I was searching for an image of central park in NYC, I'd have considered this image a spam, since I think they keywords I actually had were "central oregon" and "smith rock state park" - I guess the buyer wanted it though.)


----------------------------------------------


I think the example above is showing how Shutterstock is dividing up the best match points given to an image that has recorded a sale. 

Somebody searched for "central" and "park" and purchased your image.  Shutterstock then awarded .33 of a point to "central park", .33 to "central" and .33 to "park" boosting your image moderately in all three searches.  If only a single term is searched rather than two, 1 point is awarded to that term and it gets a more significant boost in best match.

I have a bunch of images that have sold once and now give .33 to a bunch of nonsense terms, things that almost nobody (other than the person who purchased my image) would search on.  That fact that they are being awarded at all means that they must be the search that was used to find the image.   

I think you are misinterpreting the information.
I believe it is just information, SS is not awarding points to keywords. They are telling you what percentage of sales came from buyers using that particular keyword. I don't think this affects the best match in any way.
SS is just providing you with a tool to understand how buyers are searching.

steve

WarrenPrice

« Reply #21 on: April 23, 2011, 11:09 »
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More on the "spam" paranoia:

One of my best sellers, a bull elk bugling, is found most often with keyword "Moose."  My file does NOT contain the keyword 'Moose."  I must assume that the buyer was searching for "Bull Moose" and received my image "Bull ELK."  To the paranoid, my image would be an example of spam. 
I call it "luck of the draw."  Keyword.   :o

Maybe I should post this in the "Something Positive" thread?   ;D

« Reply #22 on: April 23, 2011, 14:54 »
0
I looked at it a bit more and there are a few things that are confusing to me, for instance these keywords were listed for a file with only one download...

central (33%); central park (33%); park (33%)

does that mean that the person was searching on "central, central park, park" or  was the search for " "central park" central park " ?

(as an aside, if I was searching for an image of central park in NYC, I'd have considered this image a spam, since I think they keywords I actually had were "central oregon" and "smith rock state park" - I guess the buyer wanted it though.)


----------------------------------------------


I think the example above is showing how Shutterstock is dividing up the best match points given to an image that has recorded a sale. 

Somebody searched for "central" and "park" and purchased your image.  Shutterstock then awarded .33 of a point to "central park", .33 to "central" and .33 to "park" boosting your image moderately in all three searches.  If only a single term is searched rather than two, 1 point is awarded to that term and it gets a more significant boost in best match.

I have a bunch of images that have sold once and now give .33 to a bunch of nonsense terms, things that almost nobody (other than the person who purchased my image) would search on.  That fact that they are being awarded at all means that they must be the search that was used to find the image.   

I think you are misinterpreting the information.
I believe it is just information, Shutterstock is not awarding points to keywords. They are telling you what percentage of sales came from buyers using that particular keyword. I don't think this affects the best match in any way.
Shutterstock is just providing you with a tool to understand how buyers are searching.

steve


How do you account for a image with one sale and results attributed to 3 different words?

sc

« Reply #23 on: April 23, 2011, 15:05 »
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SadStock

They used 3 words to search for the image.

RacePhoto

« Reply #24 on: April 23, 2011, 15:31 »
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More on the "spam" paranoia:

One of my best sellers, a bull elk bugling, is found most often with keyword "Moose."  My file does NOT contain the keyword 'Moose."  I must assume that the buyer was searching for "Bull Moose" and received my image "Bull ELK."  To the paranoid, my image would be an example of spam. 
I call it "luck of the draw."  Keyword.   :o

Maybe I should post this in the "Something Positive" thread?   ;D

Oh thanks now you gave away my Moose secret, sold when people searched for Moose... :D And no I'm not making this up. I wondered what word was selling that image and now I know it was always just plain Moose.

I suppose Moose uploads will spike now and everyone else knows it's a popular search? LOL


 

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