Seems like "test" went wrong and this is a "restoration" of previous price? Or just another clickbait from PP.
Dont despair, though: there are still a trick that you can use to get the old pricing. Simply contact Adobe Sales through phone (866-493-4989) or the online chat (the chat bubble in the bottom right corner of the page) and they can still sell you the $10/month plan (for now).
OFFTOPIC
"up next: How I Ended Up Shooting an Entire Wedding on the Google Pixel 3"
Im 50 years old and I have lived through at least two major photographic revolutions of our time: film to digital and cameras to mobile phones.
a mobile to shoot whole wedding event? seriously? I am not a photographer, I suck at photography actually, but, this sounds ridiculous to me....
Perhaps just my false opinion but mobiles was not a revolution to event or general photography or videography. Just a really good supplement of modern phones, a new cool way to control cameras or other devices wirelessly but only that.