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General - Stock Video / h264 vs Photo JPEG
« on: August 28, 2017, 12:36 »
Hi there!
For the past few weeks I've been busting my head about this dilemma so I've finally decided to ask around here.
I see a lot of topics and different opinions about this.
What I'd like to find out is - am I losing sales/customers because I offer (almost) all my portfolio in h264 codec? Does it really matter, sales-wise?
The only "research" I conducted is to check the top 100 popular clips on ShutterStock and rougly 15% uses h264 codec, while other 85% are a mixture of ProRes and PhotoJPEG. But I can't know how big of an influence codec plays when it comes to sales.
Thank you all in advance!
For the past few weeks I've been busting my head about this dilemma so I've finally decided to ask around here.
I see a lot of topics and different opinions about this.
What I'd like to find out is - am I losing sales/customers because I offer (almost) all my portfolio in h264 codec? Does it really matter, sales-wise?
The only "research" I conducted is to check the top 100 popular clips on ShutterStock and rougly 15% uses h264 codec, while other 85% are a mixture of ProRes and PhotoJPEG. But I can't know how big of an influence codec plays when it comes to sales.
Thank you all in advance!