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Topics - urbazon

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General - Stock Video / h264 vs Photo JPEG
« on: August 28, 2017, 12:36 »
Hi there!

For the past few weeks I've been busting my head about this dilemma so I've finally decided to ask around here.
I see a lot of topics and different opinions about this.
What I'd like to find out is - am I losing sales/customers because I offer (almost) all my portfolio in h264 codec? Does it really matter, sales-wise?
The only "research" I conducted is to check the top 100 popular clips on ShutterStock and rougly 15% uses h264 codec, while other 85% are a mixture of ProRes and PhotoJPEG. But I can't know how big of an influence codec plays when it comes to sales.

Thank you all in advance! :)

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